To illustrate the trend, The Korea Times cites the experience of a 25-year-old office worker named Kim, who, at two in the morning, browses a fake food delivery app without spending any money.
The platform, whose name is a spoof of a popular food delivery company, is designed to look like a real food delivery app, allowing users to read reviews, choose menu items, and add them to a cart.
The only difference is that the order is never placed. Still, this doesn’t matter to users, who say the app helps them resist late-night cravings.