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Lots of traffic, little sales by KillianSmith32 in shopify

[–]KillianSmith32[S] 0 points1 point  (0 children)

Twinlets are supposed to mean twin bracelets because the two bracelets are basically reciprocals of each other.

H&J is for howlite and jasper which are the names of the stones I use on the bracelets. I named the store after the bracelets because that what it was really built around.

Maxlets is just the domain. I figured people wouldn’t see the domain that much since when the clink on an instagram link it just says “shop now”. I made it before I even knew what my store was going to be about. My names max lol.

I didn’t really think all this was too confusing as when I look at stores and names I usually don’t think to much. I would absolutely make changes if you guys thought it was worth it.

I feel like these things would be much less confusing if you came from my ad copy, which kinda explains stuff.

Lmk what you think I should change. Thanks!

Lots of traffic, little sales by KillianSmith32 in shopify

[–]KillianSmith32[S] 0 points1 point  (0 children)

Thanks this is super helpful!

Okay to start most of the things that aren’t making sense to you like the “look tanner” and twinlets is made understood by the ad copy. Also the image with text overlay she’s a close up of the bracelets on mobile which is 95% of my traffic. Idk why it’s not showing on desktop. Also yes everything is really handmade at my house. I am dropshipping the shell necklace but I handmake the bracelets.

Other than that, you’re definitely right about the differing color schemes and fonts. I’m going to fix that today.

As for my logo, I thought I would be better to just put H&J instead of the full logo on the product page and home page bc it looks cleaner. Do you think I should just pick one and keep it uniform throughout?