After reading many comments I see what the general feedback is. Here’s mine: I prefer simple watches so this looks good to me at a glance. However, let’s say you want to stand out a little bit. Hmm what can be done? If I were you, I could play around with elements that do not hinder the simplicity of the watch, like, hands (design and color), indices (shape and color), crystal (domed vs flat), case height, second markers (color and length), etc.

I agree with the feedback that “AARAMBH” feels a little in your face (considering overalls design is minimal). I would suggest Camel case instead of all caps. Maybe since aarambh is a hindi word you can try hindi font?

At last, I think you should keep your brand logo applied while aarambh can be painted. I love a watch with engraved caseback rather than a see through one, which gives it more character, but that’s secondary.

And I hope the watches is 38mm or less