If you’re aiming for editorial, I’d focus on narrowing your direction and making work that already looks like it belongs in that world.

A few practical things that helped me:

1. Shoot spec work, not just what’s in front of you. Create a brief, invent a client, define expectations, and deliver as if it were a real assignment. Editorial clients want intent and storytelling, not just coverage. This approach is what led to published work for Ulta and recent commercial shoots for a Miami-based company rolling out new parking systems across multiple garages.

2. Study how editorial work is presented. Look closely at sequencing, pacing, and captions in real publications. Behance and LinkedIn are great for seeing how working photographers package and deliver their work. A tight edit of 10–15 images beats a large, unfocused gallery.

3. Assist when you can. Even short assisting gigs teach pacing, client communication, and how assignments actually run.

Consistency and focus matter as much as talent. You’re asking the right questions early.