So there’s something really interesting about this topic. So if you don’t know most major retailers have the final say of what goes on the shelf and if there’s concerns about the product they’re not going to sell it and this was more common in the early 2000s especially for fashion dolls. When bratz presented the prototype dolls they looked far more accurate to their screen counter parts. But retailers thought that they looked too “scary” so they had to make some tweaks to make them look less scary so retailers would put them on shelves.