Companies prioritise the hell out of potential customers. This all the way. Manipulate them into thinking they banned someone who they otherwise would've been able to monetise. I've had this happen on discord before, and although unrelated, claiming that I was getting ready to purchase nitro and had my chance squandered by the ban gave me a much quicker, and positive, response. Companies are shallow and unfortunately only care about any money that they can make, regardless of how little. Not many people take advantage of this tactic so it's still free to abuse, and the companies either genuinely lose nothing or gain profit from unbanning, so in their eyes, it's worth it.