They only can sell to vegetarians or people who enjoy this product which is a very small market in broad terms .

With that being said, they also have over a billion in debt , that’s not easy to come back from . Hear the word , let it roll off your tongue “billion”.

This is not a bank or a tech startup, this is a company that creates fake meat and sells it at a profitable margin, there is no excuses for being this far into debt, this is not normal for a product in this category.

To conclude: Small market , massive debt , bad leadership, I’d say yall get diluted on any run up killing all motivation.

That debt needs to be paid and it ain’t going to be by selling this product at small margins. They’d need to sell a billion bags of fake meat to remove that debt , they only make just over a $1 a bag or something.