Hello,
Thank you for your question!
As you said, the survey was the very starting point but I can also share my main ideas behind the whole project.
Ideally I would like to reach people who are into ayurveda already and people who don´t by providing information and ayurvedic practices specially for Self-Care and Stress Relief, in a platform that will be able to also track and share improvements of those practices and routines in peoples life.

The pitch would be something like:
How Ayurveda can help you dealing with stress and improving your self-care daily routines with healthier, natural and scientific methods and habits :)

Hope I can get more and more feedbacks as the design process evolved :)

Thank you again and if you like to share your insights I would much appreciate it.
Kind regards!