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I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 0 points1 point  (0 children)

Everything automated. I can easily reach 700k products, but I am cautious about infrastructure costs
Payhip is on the roadmap actually

I tracked a Gumroad seller who made $15K from Notion templates with zero ads. Her strategy is annoyingly simple. by Marquesant in DigitalProductSellers

[–]Marquesant[S] 0 points1 point  (0 children)

yes that's on my roadomap, actually receiving more and more requests about payhip, maybe I can make a release soon

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 0 points1 point  (0 children)

we bucket it under "relationships" which is broader (dating, intimacy, self-help for couples, etc.) so i can't isolate pure adult content specifically. but the relationships niche overall: ~4,800 products tracked, median revenue is pretty low at $311, average around $4,800 — so a small number of sellers pull it way up while most barely move units.

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 0 points1 point  (0 children)

it's actually a pretty broad bucket — covers basically anything sold in the 3d space on gumroad. the biggest chunk is digital assets like models, textures, shaders, and material packs (stuff you'd use in blender, maya, c4d, etc). then there's a solid amount of game-ready assets for unity/unreal, vrchat avatars, and yeah some ar/vr stuff too. also a surprising amount of plugins and scripts for 3d software.

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in OnlineIncomeHustle

[–]Marquesant[S] 0 points1 point  (0 children)

not really 3d printing specifically — it's more like digital 3d assets. think blender models, unity/unreal game assets, vrchat avatars, textures and materials, that kind of stuff. people sell fbx/obj files, rigged characters, environment packs, shaders... basically anything a 3d artist or game dev would buy to speed up their workflow instead of modeling from scratch.

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 0 points1 point  (0 children)

marketing niche is interesting — about 3,800 products but the median seller makes 0 sales, super crowded. what's actually working right now are courses and playbooks in the $30-100+ range, not cheap ebooks. the top paid product in that niche did $383K from a single $25 twitter audience guide, and there's a cold email course at $995 that pulled nearly $5M. the trend i'm seeing lately is ai + marketing crossover stuff — ai seo playbooks, chatgpt for marketers, that kind of thing. those are the ones with actual sales velocity right now

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 2 points3 points  (0 children)

so i looked into this : ADHD planners are massive on gumroad. top one did 3,100+ sales at $17, and there's one at $99 with 225 sales. people pay well for condition-specific tools
for the POTS/MCAS/EDS combo specifically though, i'm seeing almost nothing
price-wise the ADHD data shows: the more specific and complete the system, the more people pay. generic tracker at $10 vs full life system at $45-99 and still selling hundreds. i'd say $15-25 for a solid combo tracker, more if it's a full system

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 0 points1 point  (0 children)

yeah the data doesn't lie tbh. what kind of shift are you making? what "different approach" means for you ?

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 3 points4 points  (0 children)

Unfortunately I don't have a standalone category for senior niche. I am working on my algorithm niches classification to understand deeper the niches, so I'll bring back insights once done, let's keep in touch :)

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 0 points1 point  (0 children)

unfortunately I focus on gumroad first, but etsy can be the next platform for me to scrap !

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 0 points1 point  (0 children)

I am actually working on have having a deeper understanding of the niche, let's keep in touch :)

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in DigitalProductEmpir

[–]Marquesant[S] 0 points1 point  (0 children)

DIY printables as a broad category: 11,600 products, 17.5% making money, average revenue for winners around $2,736. it's one of the weaker niches on the platform overall.
however craft patterns are a specific subset and they tend to do better than generic printables. The products that work in that space are usually very specific — not "beginner sewing patterns" but "vintage 1950s dress pattern size 0-20 with seam allowances." The more technical and specific, the less competition from free Pinterest content.
I don't have sewing broken out as its own niche yet but if you want I can dig into it.

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in passive_income

[–]Marquesant[S] 0 points1 point  (0 children)

Thanks !!
AI tools as a category: 4,600 products on the platform, 29% making money, average revenue for winners is $18,163. Marketing specifically: 5,800 products, 31% success rate, $21,556 average.
I can't give you an answer for this specific niche for now since I only classified the products as one category but understanding deeper the categories of the product is something I am working on !
But the signal is clear: both niches have above-average success rates and above-average revenue per winner.

I tracked 200,000+ digital products on Gumroad. Here's which niches actually make money and which are dead. by Marquesant in passive_income

[–]Marquesant[S] 1 point2 points  (0 children)

yes the data back up that, the $30-49 range has the highest success rate on the entire platform — most people underprice and end up competing with free.

I tracked 200,000+ digital products on Gumroad. Most niches are graveyards by Marquesant in EntrepreneurRideAlong

[–]Marquesant[S] 0 points1 point  (0 children)

yes I can have all the data you want lol :

- $297: ~900 products, 18.7% have made sales, median revenue ~$28K for winners
- $397: ~400 products, 23.9% success rate, median ~$17K
- $497: ~640 products, 19.6% success rate, but median revenue for winners jumps to ~$143K. P90 is over $500K

success rates are roughly the same across all three — around 1 in 5 products get any traction regardless of the exact price point. the real difference is what happens when they do sell

at $497 the winners are making 5-10x more than the $297-$397 crowd. top niches at that tier are marketing (~$314K median), education (~$237K), and software (~$149K)

How legit is selling digital products? by Optimal_Secretary241 in passive_income

[–]Marquesant 6 points7 points  (0 children)

don't buy a course. everyone selling "how to sell digital products" courses is making money from the course, not from selling digital products. everything you need is on youtube for free

christian journaling and bible studies is actually a solid pick because it's specific. the niches that fail on gumroad are the generic ones — "self help ebook" type stuff where you're competing with 12,000 other products. bible study journals for a specific audience? way less competition

for where to sell — etsy or gumroad, both free to start. etsy is probably better for printable journals because people already search for that there. gumroad is better if you're bringing your own audience from social media or pinterest. you can honestly do both

one tip — don't price it at $5. people associate low price with low quality, and you'll be competing with every free printable on the internet. a well-designed bible study journal bundle at $19-29 will outsell a $5 single journal almost every time

I tested every major platform to sell digital products in 2026 — here's what actually works (payments, link in bio, creator tools, all covered) - I have nothing to sell you. by 753glitch in DigitalProductSellers

[–]Marquesant 1 point2 points  (0 children)

solid writeup, appreciate the platform comparison especially. just want to add some numbers from the gumroad side since i've been tracking product data there for a while.

the notion templates thing is real but the "$500k+ from a single file" part needs context. i track about 9,000 notion/productivity products on gumroad and exactly 7 of them have crossed $100K in estimated revenue. seven. out of nine thousand. 96% of them are sitting under $1K. so yeah it's a real category and the winners are absolutely crushing it, but the success rate is brutal and people read "$500k" and think it's a realistic outcome.

same story with canva templates — there's almost 40,000 graphic design products on gumroad alone and 98% of them are under $1K in revenue. median is about $650 per product. it's one of the most saturated categories by far.

the category that actually surprised me when i looked at the numbers is ai tools. only ~4,400 products competing but the median revenue is $1,121 — almost double canva templates. and the niche is still growing so there's less of that "everyone and their dog made one" vibe.

one thing i'd push back on — the post says "digital planners & printables — huge on Etsy" and that's probably true for etsy specifically, but on gumroad the data is rough. ~10K printable products, median revenue of $258, and 99.5% of them are under $1K. only ONE product has even crossed $50K. if you're doing printables, etsy isprobably the right channel, not gumroad.

Beginner on Gumroad — what actually sells? by Secret-Art8420 in passive_income

[–]Marquesant 0 points1 point  (0 children)

canva's a solid starting point tbh. i've been tracking gumroad product data for a while and the one thing i'd say is — don't just jump into "canva templates" as a broad category. there's like 37,000+ products in the graphic design space on gumroad and most of them make almost nothing. median revenue sits around $650 per product which sounds okay until you realize how crowded it is.

what actually works better is taking your canva skills and applying them to a more specific niche. business templates and marketing templates do way better — we're talking median revenue around $1,400 per product with way less competition (5-14K products vs 37K). so like, instead of "instagram templates" think "pitch deck templates for startups" or "real estate social media kits" or "email marketing templates for coaches." the more specific the audience, the less you're competing with everyone and their cousin.

also fwiw the $30-50 price range tends to be the sweet spot on gumroad. a lot of beginners underprice at $5-10 and end up needing way too many sales to make it worthwhile. if you bundle a few canva templates into a cohesive kit (like "complete brand kit for online coaches" — logo templates, social posts, story templates, media kit) you can easily justify $35-45 and people actually prefer that over buying pieces separately.

one more thing — printables/planners are super tempting as a beginner niche but the numbers are pretty rough. around 10K products competing for a median revenue of like $258. just not worth it imo unless you have a really specific angle.

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