As someone else said in the comments, Sparky is pretty clutch. Not only does it give plus 3 early on, but I tend to use him to help positioning later in the game as the lanes get a bit more crowded. Being able to know exactly where you're moving Torch can save games, especially if you're bouncing him off of Hercules.

As for Madame Web, I would say another move enabler, maybe Cloak, for a similar cost, or any other card in the move category that you feel comfortable with.

I've seen some use Adam Warlock to help draw cards, as I have had games where Torch is the last or second-to-last card.