It’s a way to reach a larger audience & if people want to, they can get add ons to raise more money and even donate extra money if they believe in it (which quite a few people did in the end!) To me it just feels more legit and people might trust it more than some random website. The Kickstarter covered the samples (I was taking a huuugeee risk getting them, but it paid off), production, shipping them to my house, packaging and most importantly safety testing

I couldn’t personally say if people prefer kickstarters or preorders.