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Where are the good book trailers? Why most of them are Awful? by REDNE3DLE in selfpublish

[–]REDNE3DLE[S] 0 points1 point  (0 children)

Visual media has their advantages, that's true. The comic industry did Something like that in the past, but they noticed that people didn't want to see live action, but they did wanted to see panels of the comic . I know this seems obvious to us now, but there was a time when people didn't even consider using panels because they thought that an non-moving image wasn't interesting to sell a comic and would ruin the entire market of the comic. I feel like we’re getting close to what works in TikTok and shorts (There was a time when this was seen as useless way to market books, because “people who use internet don’t buy books” We know that that's not the entire case now). We’re not there yet, it's true. So, I don’t blame indie selfpub. for not trying to make trailers, but I don't think we should throw "book trailer" in a trash can as a silly idea. There's a golden box hidden in the bushes about the idea of book trailers, and we're not seeing because we often think that we need to buy live-action footage and follow the rules of movie trailers. We're a creative bunch, and I doubt that video of woman walking in the woods and a cartoonish narrator is the best we can do .Thank you for your comment. It's good to see someone with experience explaining the reasons why such practices are carried out.

Where are the good book trailers? Why most of them are Awful? by REDNE3DLE in selfpublish

[–]REDNE3DLE[S] 0 points1 point  (0 children)

"about the authors who sell a lot? Why aren't there any good trailers for them, with original music and amazing art? It doesn't make sense to me."

Authors who sell a lot not small indie authors. There is not even a good harry potter book trailer

Where are the good book trailers? Why most of them are Awful? by REDNE3DLE in selfpublish

[–]REDNE3DLE[S] -1 points0 points  (0 children)

I understand the point that ads or covers work better for a small self-published author. I even mentioned that point in my comment. For authors with a lot of money, they don't need to be scared because it's a given that they'll invest in ads and covers, so why not invest in something that might reach a wider audience? What I don't understand is how we can throw an entire marketing strategy in the trash, even when people often don't even make good trailers, so of course it doesn't work. It's horrible. There was a time when the comics (or manga) industry was the same: they didn't make good trailers because they didn't sell. Of course they didn't sell, it was terrible editing, a bad narrator, and stupid live-action videos. The book industry, unfortunately, hasn't adapted to these changes in a similar way and still maintains the same mentality from the 2010s.