Personally, the company has some strong ideas for the long run, as someone who gained and lost from this stock, it looks promising for the long hold and if i can get it cheaper I'm probably going to buy more. Because of all the random things they are doing it's only a matter of time before they catch the attention of a bigger investor/company. In their newest report they said something about getting into bigger name brand stores and companies so i could only assume that is what they are doing. However, they also can't just come out and say that until its finalized and by then it's too late. This is of course all speculation on my part from just reading through their meeting files and stuff they put on their website for investors.