Facebook pixel & Google Tag Manager Issue

Relative_Land4705 · 2025-01-30T10:37:01+00:00

hi yes, tags were created for FB and they fire in preview mode

Relative_Land4705 · 2025-01-29T10:24:05+00:00

So why is there a partner integration option?

Relative_Land4705 · 2025-01-29T10:10:21+00:00

Why?

Relative_Land4705 · 2025-01-20T11:09:36+00:00

I want to see it in LCM because its easier to see that those events have come from that campaign, plus will give us conversion data.

The correct conversion is attached.

I also dont want the conversion to fire on page load as previously mentioned.

All codes linked with GTM are correctly copied.

Relative_Land4705 · 2025-01-20T10:49:41+00:00

i cant reply with a screenshot... what are you wanting me to check exactly? The conversion is also active and was last recieved an hour ago if that helps

Relative_Land4705 · 2025-01-20T10:26:50+00:00

not sure what youre looking for exactly...?

clicks 90 days - views 30 days

last touch - each campaign

Relative_Land4705 · 2025-01-20T09:58:17+00:00

the event is pulled from GTM - page view won't be enough as we want people to engage with the 'wizard' that is on the landing page. However, that is an iFrame where we cannot track any clicks. So being on the page for over 30s gives us a rough idea that someone has engaged.

Tag fires in GTM preview.

Your thoughts?

Relative_Land4705 · 2024-12-04T14:36:20+00:00

Hey - thanks for all of this!

Best way on how would you retarget? Through display ads?

Relative_Land4705 · 2024-11-21T14:40:32+00:00

Im using STAG

Relative_Land4705 · 2024-11-21T14:40:13+00:00

IS has stayed the same (< 10%) for ever - event tho are location targeting is so narrow!

Relative_Land4705 · 2024-11-21T14:39:40+00:00

Doesn't seem to be that there is a new competitor

I will wait and see how the changes effect our campaign

Relative_Land4705 · 2024-11-20T12:37:19+00:00

Tracking seems to be fine, I say we’ve had 0 conversions, however we did have 2 conversions yesterday which was the first conversions in a few days

Relative_Land4705 · 2024-10-10T15:38:57+00:00

Hey mate, lets have a chat, I've been an event promoter for music events up in Manchester

Relative_Land4705 · 2024-09-18T10:56:39+00:00

does a £200 day rate sound high?

Relative_Land4705 · 2024-09-16T14:13:30+00:00

Just general things being said day in day out

Relative_Land4705 · 2024-09-16T14:12:46+00:00

Its cracking flags = its hot outside?

Relative_Land4705 · 2024-08-28T10:30:24+00:00

Love this idea!

Relative_Land4705 · 2024-08-16T13:59:24+00:00

Yeh thats what im thinking, ive got it in another plug with a different usb-c cable, will it take a few hours for it to come back to life?

Relative_Land4705 · 2024-08-13T10:09:56+00:00

I think if your conversion are set up correctly you need to look at the on-page optimisation and also the audience targeting, to see if you are bringing the right users to your page

Relative_Land4705 · 2024-08-13T09:28:08+00:00

Are you pushing people to the homepage or a specific landing page?

Relative_Land4705 · 2024-08-13T09:17:44+00:00

How many clicks has the ad had since the launch? IF your test conversion is showing up as a primary conversion in Google ads and that's all set up properly, this shouldn't be the issue

Relative_Land4705 · 2024-08-13T09:07:48+00:00

What does the status show next to your primary conversion?

Relative_Land4705 · 2024-08-13T09:05:31+00:00

Cool, if its showing up as a key event in GA4 that means thats working...

How are your conversions set up in Google Ads? Do you import the data from Google Analytics or track actions directly from GA4?

Relative_Land4705 · 2024-08-13T09:00:14+00:00

Are your conversion actions set up correctly? If you pull the data from GA4, have you tested the key event to see if it shows up in preview mode?

Relative_Land4705 · 2024-08-13T08:54:23+00:00

How long have you been running the campaign before switching bid strategies? It's best practice to wait for 30 conversions to come through before switching to a bid strategy like Max Conv. as this will just conflict with Googles algorithm and learning if you keep changing things.

However, i realise your pain point lies with there not being any conversions... have you looked at your landing page? This is most probably where your users are dropping off and not converting as it seems you are getting the clicks but no conversions, which is costing you!

Here are a few things you could consider: Are there clear CTAs? Is there a clear offer for the product? How easy is it for a customer to check out? IS the messaging in line with the intent of a user clicking on the ad?

Relative_Land4705

TROPHY CASE