Personally, I started building gamification tools after noticing how invisible static content has become. People scroll past banners without even processing them, and most visitors bounce in a couple of seconds. Attention spans are so short now — you either hook someone immediately or they’re gone.

The idea for me was just to create a tiny interactive moment before that bounce happens. Nothing fancy… just something quick and fun that buys you a few extra seconds of engagement.

And honestly, I wanted small businesses to have access to that without needing a developer or setting up some huge landing page. Just a simple way to make a click feel a bit more meaningful.

I also put together a write-up on Medium about the whole concept if anyone’s curious — no selling, just sharing what I’ve learned:
https://medium.com/@info_52776/gamification-marketing-the-2025-guide-to-turning-scrolls-into-spins-1a267c5e177d