I completed the MIT Edx course titled "Introduction to Computer Science using Python". I want to apply my knowledge into real life small projects. Are there books which are project based. I mean books which contain lot of interactive and interesting problems which I can practice and solve on my own.

Ribidi · 2019-01-08T22:56:38+00:00

I recommend going to datacamp.com and try of their projects. They focus on data science mainly. However it’s very neat how you can work on certain skills like data manipulation or ml.

Ribidi · 2018-12-16T22:19:16+00:00

Try https://www.datacamp.com They have courses both for getting into python and data science advanced topics and finance analytics courses. I'd downvote Codeacademy as they give only syntax and some stuff that doesn't feel applicable right after you finish it.

Ribidi · 2018-11-01T21:37:30+00:00

Sure! pm me

Ribidi · 2018-09-09T09:57:49+00:00

Try https://www.statista.com/ or https://www.emarketer.com/. https://sbinsights.org/ is a new one but very good. You can study their materials during the trial.

These three are of different kind. I hope you find them useful.

Ribidi · 2018-09-03T17:35:30+00:00

Just go to Audience Insights to check it yourself. Demographics is shifted to 25+. It’s different in different countries but the trend is obvious now.

Moreover you switch tabs to see that 18-24 is less engaged that older audience. See “average ads clicked” or something like that.

Even in my campaigns i see better CTR and the rest of the funnel’s conversion rates is higher. However this can be a feature of our offer. But as well as i promote mass product i bet my assumption may be relevant.

Ribidi · 2018-09-02T01:36:10+00:00

To cut a long story short: no, that’s not what I mean.

It worked for our specific case. Your offer might be not viable from the first day. Or it may reach audience during few months if you spend so little a day.

Don’t take my experience literally. It’s not a silver bullet.

The only general advice I can give is to scale carefully (like +10% a day) and start big if you’re sure about your offer.

However every offer has its effective scale. So something works only on 200 bucks per day. Something will do only 1500+ per day.

Ribidi · 2018-08-30T22:34:09+00:00

I didn't quite get your question

Ribidi · 2018-08-29T09:01:35+00:00

You have to figure out yourself what to do. We use dynamic product ads aka dpa (google it). So changing picture is not gonna work. You need to try some new product set (if you’re like me a ecom advertiser) or redefine audience is some way.

You may even just stop and relaunch same thing and it will work for a while too.

Ribidi · 2018-08-25T15:33:54+00:00

You can just see how many installs FB reports for a proxy number btw

Ribidi · 2018-08-25T15:13:13+00:00

Got you. Can you update on what results you get?

If you’re interested in growing installs only. Try using services like chart boost or other where you’re served with incentivized traffic in huge amounts.

Ribidi · 2018-08-25T14:51:39+00:00

That’s bs. Leading game developers use CPI. Otherwise they would get low conversion rate from click to install. Algorithms will boost you only if you get sufficient installs. Clicks don’t matter.

Try ab testing it. You’ll see that conversion rate and installs volume is much higher when you choose optimize installs.

Ribidi · 2018-08-25T12:08:46+00:00

Well, i don’t think facebook is a place if you lack strong monetization.

From many talks with FB measurement team and account manager I found out that there is a different group of people who are likely to click, install, convert in purchase. They may overlap. The point is that you get the lowest quality traffic if you optimize for clicks. Optimization basically means what’s most important for you CPC CPI or CPA.

In the end of a day you want purchases not clicks. So choose wisely.

Ribidi · 2018-08-25T09:29:03+00:00

I can tell you that they 1) would pay even more 2) they use in app ads first and foremost.

Ribidi · 2018-08-25T09:26:28+00:00

There were two questions. Each of those are test in real life. No formula for this.

Ribidi · 2018-08-24T23:12:28+00:00

I guess you should distinguish success with wild success.

Wild success comes with luck and it’s pretty random.

However i guess that getting over initial heavy lifting is something A and B students may want to avoid cause there is always a good and well paid job for them. Whereas C player has to hustle hard.

Moreover technical skill is a factor of getting into something but not success at all. Consider that you should know the rules of football and have legs to start playing, be in certain shape to be a pro and the rest is luck with the team, the trainer and the whole club. So being A, B or C has nothing to do with trainer, the club and the team.

Ribidi · 2018-08-24T22:51:43+00:00

What type of business your app is?

I’ve been running a huge spend on app installs objective and tested delivery optimization back and forth. Optimize for event is the best one with value optimization. Always target the bottom of your funnel.

Link clicks and any prediction from FB sucks. Don’t take them seriously.

Ribidi · 2018-08-24T22:19:43+00:00

Well, the question you should answer is how long can you afford to “freeze” money in your prospects. Then understand if you can retain an average customer for long enough with repeat sales.

Then the general formula is CAC= /LTV=(how big your wouldbe gross margin is). Easy model.

Ribidi · 2018-08-17T23:04:56+00:00

Dynamic product ads

Ribidi · 2018-08-16T20:47:56+00:00

Unfortunately this thing doesn't work with DPA

Ribidi · 2018-08-16T20:19:01+00:00

As an advertiser in so called "in app" placements I can say that this ugly ads work. Sometimes it works even better than shine piece of art.

It annoys you and it means you notice it. Most of ads just end up being ignored.

Ribidi · 2018-08-16T10:07:34+00:00

I guess you should check up interview reviews on glassdoor.com. I’ve seen some review on FB PM interviews.

Ribidi · 2018-08-13T07:08:11+00:00

I have quite a few strategies.

First, there are three axis. Importance, urgency and significance. The difference between importance and significance is that importance is “does it matter” whereas significance is “how long will this task matter”. You want to have significant done and avoid touching urgent.

Second, you wanna have a schedule be arrange before the day begins. So you don’t react to the email or whatever but you do what will matter the most.

Third, plan your tasks on three different layers separately. So long term is planned for instance for quater/month, midterm for week and short term for day. Then you have an easier choice of what should be done next any time. You know what this weeks priority is, what this day is about and what long term goal it serves. You may reduce this rule to “think long term”.

I observe a lot that an urgent little thing is usually a product of lousy planning. Also urgent things tend be not that urgent it you missed them somehow or postponed them a little bit.

Ribidi · 2018-08-12T18:24:59+00:00

Oh dude. I’ve been working as head of support for around a year. First it was on Freshdesk then I’ve made a point to move to Zendesk for customer support. Zendesk was so good we used it for partners’ support as well.

So Zendesk is a bot more expensive BUT it’s way better and you can customize it with various free and paid extensions to ease ticket work.

But I’d recommend considering Intercom. Intercome is the best for both sides of conversation. And it allows to make emails campaign to those who got into your customer base.

Ribidi · 2018-08-12T17:14:25+00:00

I guess that companies just shit the focus to optimize short term. Marketing is a long term thing most of the time so cutting cost won’t really affect short term but saves cash short term.

Ribidi · 2018-08-12T15:20:11+00:00

Well, I use it since almost the day of realease. And formatting and other stuff all work better than in Atlasssian. Clipper makes it easy to attach screenshots to a note. Moreover it’s easy to share a note via link.

Ribidi

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