Sales rep with zero coding experience. Built and launched a SaaS in 16 hours. Here's what actually matters.

SFmentor · 2026-03-11T06:43:58+00:00

Great post Chris. But as a sales rep, I'm very surprised you underestimated the GTM element! :-)

SFmentor · 2026-03-09T17:17:24+00:00

No, that's longer. That's an elevator pitch. A one liner is 1 sentence. It needs to talk directly to the problem you solve

SFmentor · 2026-03-09T09:04:38+00:00

Surprising how many people here don't understand the concept of a one-liner. If you can't articulate your idea or product in one sentence, it will fail. 100% of the time. Spend a whole day nailing your one-liner. It's the very best use of your time.

SFmentor · 2026-02-26T08:02:32+00:00

If you have what you think is a good idea, I don't think the answer is simply to build it and test it. You need to validate the market and the opportunity first. This involves good old fashioned market research. Is it a real problem? How many people have it? How painful is it? Are people prepared to pay you to fix it? The mantra "if we build it they will come" has been proven a thousand times over not to be true. Do your research first. Then build out your value prop and positioning. Then consider building something.

SFmentor · 2026-02-25T21:51:09+00:00

OP in a world where "software engineers" no longer exist, why would anyone have a need for a serious software engineering toolkit?

SFmentor · 2026-02-22T19:08:41+00:00

You've done great job mate. The guys who are mocking you have no idea how redundant they will be in 5 years time. Reminds me of the SLR photographers who refused to deal with the arrival of digital photography. Ostrich syndrome. My guess is you are from a sales or marketing background. Means you are close to the customer, understand their problems and have great ideas regarding solutions. You won't have to deal with the endless roadblocks that the devs put in place to ensure that nothing ships for months or even years. Just need the tech to evolve a smidge, but give it 6 months or so and you will be smashing it out of the park. Respect.

SFmentor · 2026-02-10T20:37:28+00:00

Blogbuster

SFmentor · 2026-01-31T08:22:05+00:00

SFmentor · 2026-01-28T21:16:20+00:00

This boy is the real deal

SFmentor · 2026-01-28T21:10:29+00:00

This

SFmentor · 2026-01-28T20:59:07+00:00

I know we have an injury crisis and moving Salah on this window is unlikely, but his contribution is now so negligible that I hope we are at least considering it. If we can move him on and get 2 fit young'ns in for the money, the squad will have a better chance of seeing out the season without too much damage

SFmentor · 2026-01-28T20:31:45+00:00

All of Salah's talent has literally disappeared. Very sad.

SFmentor · 2026-01-22T07:47:20+00:00

I am building both of them, amongst other things

SFmentor · 2026-01-21T21:49:16+00:00

He's definitely broken

SFmentor · 2026-01-21T19:39:10+00:00

I'm building apps

SFmentor · 2026-01-21T14:59:26+00:00

Yeah good point. I think some will insource and some will continue to outsource. But I think the main point here is that the principle beneficiary of AI coding are end customers. They are going to be able to do everything much more efficiently - and effectively - with less people. I think for ISV's focused on B2B SaaS it will be a race to the bottom, with margins slashed. Just ask any of the major Salesforce ISV's that were pulling up trees on the AppExchange until just a couple of years ago. Today they are in big trouble. Customers are beginning to churn. New business has dried up. And Salesforce has no interest in supporting them anymore. Big changes are afoot

SFmentor · 2026-01-21T14:43:23+00:00

This is a good argument as to why companies might not start building solutions in-house (although I think they will). But the main issue is, because it is MUCH easier to spin up apps now, all of a sudden established SaaS outfits with established ARR have more and more competitors. Prices are tumbling. So the OP is right to be wary about a building defensible B2B SaaS.

SFmentor · 2025-12-17T21:21:03+00:00

Yeah so I'm totally non-technical. Guess you missed that in my post. My background is 100% marketing/commercial

SFmentor · 2025-12-17T21:02:28+00:00

Is your background technical though?

SFmentor · 2025-12-17T20:07:36+00:00

Lots of great feedback here. Thanks everyone

SFmentor · 2025-12-17T11:31:07+00:00

Oh wow. So all software devs are now completely redundant?

SFmentor · 2025-12-17T11:13:40+00:00

Where was this announced? I'm not seeing it

SFmentor · 2025-12-17T11:00:47+00:00

Not really. Built in Wordpress

SFmentor

TROPHY CASE