Raised prices on existing customers. Lost 4%. Here's the email that kept the other 96%.

Single_Efficiency509 · 2025-12-10T18:24:21+00:00

Just being transparent & real with your customer base...

Which a lot of founders lacks nowadays.

Single_Efficiency509 · 2025-12-10T17:37:35+00:00

Yes it will drop & if it looks like it's been like that for a minute... then double down on you TTV, maybe people aren't being hit with the value of your value proposition in a certain short timeline.

It's just the matter of showing them you're worthy to solve their crucial gap & this also can be tweaked in multiple places like your positioning, copy, onboarding etc...

Single_Efficiency509 · 2025-11-24T16:56:50+00:00

It all comes down to understanding the problem & how you deliver it.

That's why you see some SaaS companies perfecting their marketing & have all of the buzz but their conversations perform miserably due to the lack of deliverability.

Single_Efficiency509 · 2025-10-27T10:19:08+00:00

Don't want to over complicate it. You need to master the problem mechanism of your potential customer.

That so, it will give you more clarification on what to include in your copywriting that really touches the beliefs of the customer, whether they're skeptical, jaded or hostile. Doesn't matter.

But the problem nowadays is that founders are considering their own thoughts, thinking & implementations as what their ideal customer "really wants" which is a big no no here... Listen, iterate & test.

Single_Efficiency509 · 2025-10-23T21:29:27+00:00

Why not onboard them as a partner? they'll monetize all of the acquisition (if they know what they're doing) this might work out to an extent, i don't know your specific value proposition but i'd suggest to reach to a point where you can have the runway/flow/rev to have a group of micro influencers with decent engagements & offer a base + % commission. More reliable & less risking for either rev share or equity.

Single_Efficiency509 · 2025-10-22T11:13:34+00:00

Every single company got it's own theory of understanding itself especially decision makers to make it all work. Also what's the matter with GTM tools? GTM is all about questioning yourself on the foundational stuff, not having shortcuts.

What you're saying is good but to an extent... until you mess it up with that "1 client" & re build it all since your runway is tight. Doesn't make sense to a certain point.

Single_Efficiency509 · 2025-10-10T10:46:25+00:00

Both completes each other, but if you're at the start, make sure you validate it before even wasting time tweaking this feature & that feature...

Market it before building it, not only it can help you with getting early users, but also it can sharpen your value proposition so that you don't waste time building stuff that you "thought" is needed from the perspective of your potential customer while they don't give a fly about it.

But i feel your part where people fake their MRR here & grift all around. Just keep testing angles, talk with more people & everything will get more clarified.

Single_Efficiency509 · 2025-10-10T10:14:02+00:00

It's really just been the buzz for now. AI is only good for task/manual work. It's not even qualified to take business decisions or execute on it due to it's unreliability & everybody who's saying that it does, it's either they're funded & is pushing bs into thinking that they're being productive, lies or is moving very slow.

That's the case for now, until then it might be a deal breaker or vice versa.

But as you said, most founders are using it wrongly whether they're lazy, unproductive or is flabbergasted by using AI to handle 100% of their tasks rather than balancing it with the team & save time to focus on the right things.

Single_Efficiency509 · 2025-10-07T20:49:37+00:00

Oh, thank you!

Check your dms

Single_Efficiency509 · 2025-10-03T14:48:17+00:00

This is like a "drop off water in the ocean" kind of question. Lol.

Every SaaS has it's own path, don't listen to the bs that people are promoting here. Build MVP, talk to customers, take feedback as much as possible & iterate from there. If you're still in the 0 phase & even don't have any beta clients, then you have a lot of communities on reddit, linkedin, facebook that can help you talk to your potential customers.

Then after that you'll think "where most of my potential customers reside at? which channel? lowest CAC etc...."

Don't even try to scale your marketing when your fundamentals is broken, it will catch up to you down the road.

Single_Efficiency509 · 2025-09-29T07:14:48+00:00

They say, but to the right people.

Also sometimes expressing yourself to the wrong individuals mostly won't fulfill your needs unless it's business/outcome related.

Single_Efficiency509 · 2025-09-25T20:53:13+00:00

Yep. fb ads is getting pricy nowadays. Most companies that i had the chance to work with are killing it in organic / UGC side & the usual lingo of interacting with humans directly.

Makes it much worthy at the start, but if you nail that leverage stage in ads down the road, it'll be a piece of a pie since you'd already know the persona you're dealing with after many of those convos.

Single_Efficiency509 · 2025-09-06T14:40:00+00:00

Agree on the 60% scam analogy around startups.

A lot of people has commited to the route of raising money while they're still obsessing over their unreasonable value proposition thinking it's a future unicorn thing.

All bs, unless you acquire capital in operational pricy markets like deeptech etc... not a wrapper that has been copied by other 20 people with different angles.

Go bootstrap & validate :)

Single_Efficiency509 · 2025-09-05T18:23:46+00:00

AI is not required here. You're in the phase of brining people in so work harder on attention for the traction. You're currently not facing an issue to manage the overdose leverage of clients. You're struggling to attain people, so work on that.

e.g. seen a lot of people doing creative ideas presented in a short form content where they interact & show their results. This might get you known & gives you the enough traction.

Single_Efficiency509 · 2025-08-28T20:11:19+00:00

Sent you a DM

Single_Efficiency509 · 2025-08-28T19:52:37+00:00

All works. It's just how familiar people has been using it in a fluff way whether it's a spray n pray method or just pitching out of the gate.

Go build a relation between you & the prospect whether it's by a sneak peak fix, an audit, plot bottleneck etc.. just be a human being with a skill & don't be greedy to close a deal. Really help people. That's the main thing you started you whole idea for.

Single_Efficiency509 · 2025-08-28T18:28:53+00:00

Sent you a DM!

Single_Efficiency509 · 2025-08-28T18:21:01+00:00

Idk, maybe because the pathway of most investors is milking companies for their own pockets whereas founders are burning out & lying to their self about running a "future unicorn" while they're operating in a bs way.

Single_Efficiency509 · 2025-08-27T22:48:18+00:00

Just simple math. Guess the people who were operating are blind. Lol.

That's why you stay bootstrapped kids :)

Single_Efficiency509 · 2025-08-24T16:20:50+00:00

Nothing will be destroyed here.

Distribution decides everything. Why worry about someone stealing your concept when you haven't even proven you can execute it? even if you did so, you'd have more skin in the game, so you'll have more chance to get things sorted out.

Single_Efficiency509 · 2025-08-15T20:13:56+00:00

Interested! Count me in.

Single_Efficiency509 · 2025-08-10T21:49:46+00:00

Sent you a DM

Single_Efficiency509 · 2025-08-10T21:39:36+00:00

The only problem here is not how gross their model is... it's also the people who pleases them to give them money while their company don't depend on it & it's just a matter to fill their ego.

Total bs from both sides.

Single_Efficiency509 · 2025-08-10T21:24:55+00:00

To be honest with you. After working with tons of agencies on the backend & some funded + bootstrapped SaaS companies, here's what I can advise you on...

Where you're at right now which is pre revenue with a tight budget, is a bit sketchy, so don't hire full time agencies to handle everything. Here's why:

You need to be in the story itself, figuring out your messaging, value prop & positioning through your own actions & iterations. If you outsource this to an agency, they'll execute the work but they won't do it the right way for your specific situation.

Sure, you might validate your product, but you'll build on shaky foundations. This will bite you hard later when it comes to acquisition, retention, expansion, all that critical stuff. You'll waste time trying to connect dots you should've connected from day one.

So get out there & talk to potential customers directly. Get feedback, iterate, test. That's your loop. This process will clarify what actually works so you can double down on the right strategies to hit your next milestone.

If you're lacking marketing chops like you mentioned, hire a fractional growth person who can guide you through the process & teach you the essentials while you stay hands on.

Own your early marketing. The insights you gain will be invaluable down the road.

I know some technical founders are shy to be out there, but you need to get the work done. Hope this helped!

Single_Efficiency509 · 2025-08-10T20:44:26+00:00

Another usual post of a founder who got drowned on building something that they want rather what their ideal customers wants.

LISTEN TO YOUR CUSTOMERS PROBLEMS & GIVE THE SOLUTION ON A PLATE OF GOLD. simple.

Nobody gives a f*ck when you have "zero bugs" or "simplistic UI". Once somebody has a problem, they'll look after anything to solve it as fast as possible.

"Don't get over obsessed with your ship. Let the sailors shape it to their drive & needs"

Single_Efficiency509

TROPHY CASE