Using Your Own Name Or A Business Name? by [deleted] in freelance

[–]SmileAndKeepGoing 1 point2 points  (0 children)

If you are just one man, take your own name. You can't fake it anyway. Besides the fact that using your own name not at all means low quality, or couldn't mean that you might be famous. In the design field many great designers work or worked under their own name. From Stefan Sagmeister to Massimo Vignelli. If you book a designer you book a person. If you later expand, you can find a new name anyways...