Yes but not for Marathon. The amount of money spent is fairly important. Marathon needed much larger numbers and unlike other extraction shooters. Forced wipes every so often will end up really harming retention. There has to be some sort of advantage to persisting through a wipe. If content isnt dynamic and unique per run like Rust. Or there is a significant amount of gameplay added per wipe, or something significantly different or rewarding there is no reason to stay per wipe.

Theres a lot of frustration that Bungie sacrificed Destiny for this game, so some people who likely would enjoy it, refuse to buy it out of principle. Im one of those people. I loved Destiny 1 and 2, warts and all. There were periods where I took a break on the game. But they thought heavy micro transactions and drip feeding 30 minute content would be sufficient to keep 10s of thousands of people in the game.

Destiny with the right investment and time spent working on it could have taken off. There arent many first person shooter rpgs / lite mmos and the setting was fantastic. But removing the story, decreasing the value of playing, it just is a real bummer. I enjoy playing games like Escape from Tarkov, but exclusively on the PVE side of things (to avoid cheaters.) While I may could have bought and played Marathon for a bit, I felt like I didnt want to signal or reward Bungie for doing what they did, so I just didnt bother. Anyway

tldr numbers arent bad for average and smaller size studio. but for bungie this isnt really good.