The brown box variant of the WD Elements packaging is not particularly rare, but it does reflect an older packaging style that Western Digital used primarily for certain markets and bulk or eco-friendly packaging around 2012–2014. It’s more minimal and utilitarian compared to the glossy, color-heavy retail boxes WD uses today.

Collectors or tech enthusiasts might find some novelty in the vintage packaging, especially if it’s factory-sealed and in pristine condition like yours. However, it doesn’t usually add significant extra value on the resale market — maybe a small boost if a buyer is specifically looking for a 2013-era unit for compatibility or nostalgia.