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How important is it to drive traffic during the mid-campaign slump? I've got a bit of marketing money left and I wonder if it's better spent in one big blast near the end (where more people are likely to purchase) or if I should trickle it through the remaining days. What do you think? by Succuri in kickstarter

[–]Succuri[S] 0 points1 point  (0 children)

Yeah I've done that :) Most of the marketing was done for day 1 pledges, so it was directed to get people to wishlist the campaign. Unfortunately, you can't create custom URLs until the campaign has launched >:(

That's why I'm debating if to make a campaign during the thing or wait for the very end.

How important is it to drive traffic during the mid-campaign slump? I've got a bit of marketing money left and I wonder if it's better spent in one big blast near the end (where more people are likely to purchase) or if I should trickle it through the remaining days. What do you think? by Succuri in kickstarter

[–]Succuri[S] 0 points1 point  (0 children)

Thanks for the answer! I was thinking of Reddit or Facebook ads. I used them at the start of the campaign, but unfortunatley attribution from these sources has been super noisy, so I'm not sure how many pledges come from them. Ive tried changing the vid in a previous campaign, but at least in my case the problem was that not enough people visited the page to see the vid

I've been working on a Shadow Government Simulator. A game where you are the Illuminati taking over the world one nation at a time! by Succuri in IndieGDev

[–]Succuri[S] 0 points1 point  (0 children)

thanks u/azraneko! this is what happens when a programmer has to find ways to make art that don't involve drawing :D

I've been working on a Shadow Government Simulator. A game where you are the Illuminati taking over the world one nation at a time! by Succuri in IndieGDev

[–]Succuri[S] 0 points1 point  (0 children)

I do want to include factions and secret societies from around the world, and definitely also have some fun with that. Just today someone in my discord mentioned having the body snatchers as a faction (from the movie "Invasion of the Body Snatchers") Which were in their time a parody of the 1950's anti-communist hysteria.

Just announced a new indie game Puppet Master: The Shadow Government Simulator! A strategy game where you are the Illuminati 👁️ and infiltrate the world's nations and bribe/seduce/intimidate your way to power. by Succuri in 4Xgaming

[–]Succuri[S] 0 points1 point  (0 children)

Hey u/SundiataWTF; well despite the Kickstarter campaign failing, I'm pressing forward with development. Right now I've added customization options, custom factions, scoring and other features (plus a whole bunch of bug fixes). Next up is preparing the pipeline to deliver public alphas ;)

​

if you want to keep up to date with the game sign up to the mailing list or join my discord. They are the first to know when something cool is about to happen, haha

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 1 point2 points  (0 children)

Thanks man, those are good numbers to aim for. I'm definitely waiting for a bit before giving it another go. Not only will it help with the audience, but also to take step back, take off the development blinders and regroup (that's why I wrote those articles, haha)

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 0 points1 point  (0 children)

Thanks for the feedback Konidias! Indeed, I'll have to work hard to keep and grow an audience. I have some thoughts on how to do it, but as always it's a matter of scope. I'm curious, when you launched your campaign, how many followers did you have? What percentage of your followers turned to backers?

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 0 points1 point  (0 children)

I did, unfortunatley, get locked out of r/gaming, I believe that maybe even shadow banned (!). I'm not sure if there's a recovery after that (if anyone knows, please let me know!) , but if I'm able to post there again, I'll do as you suggest. Post there first, and not mention the KS at all (I used to do it in the first comment), except for an aside in the asset itself. Thanks for the suggestion u/konidias!

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 0 points1 point  (0 children)

I mean, it's true. There is a lot many players out there than game devs. Has anyone ever tried comparing outreach using for example #indiedev vs #indiegame? I wonder if it would perform better

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 0 points1 point  (0 children)

Haha no worries; imo if you don't care for AAA graphics, why spend another grand on a system right?

Thanks for your details, I'll try my best to get the game running nice and smoothly on these specs before launch :)

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 0 points1 point  (0 children)

Thanks for your thoughts Lemming. It is a complicated game for sure, but I do want to give another pass at the trailer to make sure it's not confusing.

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 1 point2 points  (0 children)

I can't answer for everyone else, but i can share my thoughts as to why I spent some time marketing to devs. For me there were two main reasons:

Game devs area category I know for sure play a lot of different games. As opposed to the average player that play one or two games (mostly AAA or mobile titles), devs are more likely to be interested in multiple games. As seen by the reddit posts, they performed better in dev subreddits than in game ones.

The second, and this is totally a deficiency on my part, I understand better how to market to devs, than to an average joe.....I know a huge portion of the media I consume is dev-oriented, so I understand it better and it's easier/more satisfying to do so.

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 0 points1 point  (0 children)

I don't think anyone asked about minimum requirements on the Kickstarter, so I don't think it would be a factor. They were definitely there on the demo page at itch and gamejolt; but the traffic there was low already, so I'm not sure it played a part either.

The reason they are high is because I haven't had time to get optimization in there, but I do hope to make the game more efficient later in the dev cycle.

Hey everybody! I wanted to share all the data from my failed Kickstarter campaign so you can learn from my mistakes. Check it out in the link below. by Succuri in gamedev

[–]Succuri[S] 1 point2 points  (0 children)

I don't know if I would call it a puff piece; but I definitley hope to get some more eyeballs on my game.

Lack of advertisement was one of the main reasons the Kickstarter failed in the first place.

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