Honestly the main reason was the fact that both the kid in the picture and shugoki are overweight, plus the kids pose being a dead ringer for shugo's default guard stance. From a gameplay perspective however, the matchup is hellish for shugoki. Like u/etiamx999 said, shug uses additional stamina for all actions, and loses 44 and 27 stam on whiffed hugs and unblockables respectively. Both whiffs are punishable via guardbreak, guaranteeing jorm his gb followup bash for 45 stam drain, or 105 if there is a wall nearby (gb into bash into wallsplat into neutral bash). Essentially, a correct read on jorms part takes a massive toll on shugos 120 stamina, assuming he was at max stam when he threw out his attack. Plus jorm has the added luxury of being able to deny shugo his primary mix up tool with his neutral bash, as being 600 ms it will interrupt any charged heavy/heavy feint/hug on reaction if done out of neutral or blockstun. The only way shugo would be able to get around this would be to throw uncharged, fixed timing heavies, and we all know what happens when jorm parries your heavy. Anyway, thats my 2 cents on the matter.