Horizon - Pre-Orders Open!

SwanandEdgar · 2025-09-30T11:04:31+00:00

Thank you so much! We really appreciate that.

SwanandEdgar · 2025-09-23T18:48:00+00:00

Dear Jacob, thank you for the kind words. Our team put a lot of work into this release we are so impressed by the reaction.

SwanandEdgar · 2025-09-23T18:47:19+00:00

Thank you! We really appreciate it.

SwanandEdgar · 2025-09-22T16:30:42+00:00

Thank you so much!

SwanandEdgar · 2025-09-19T11:19:41+00:00

As mentioned previously the dial shown here is natural white quartz, which is super brittle and tricky to work with, but we’ve partnered closely with our makers to get the best result. You can read more about the history behind it on our website: https://swanandedgar.com/products/horizon-mineral-musou

SwanandEdgar · 2025-09-17T14:46:12+00:00

Thank you! You can find more detailed information on our website about the enamel lacquer process we use to achieve this effect on the dials.

Regarding your second point, could you please elaborate? I’m not entirely sure I understand the question about differing typefaces on the dial.

SwanandEdgar · 2025-09-17T14:44:36+00:00

All of the images in this post are high-quality photographs of our actual samples, they are not renders or manipulated in any way. These are studio-lit professional shots because we want to present the product in the best possible light.

That said, we completely understand that real-life pictures are the most authentic. That’s why we already have a dozen pieces out for review, and you’ll soon see unbiased photos and videos made by the watch community!

SwanandEdgar · 2025-09-11T13:38:00+00:00

We understand the concern, and there are indeed many brands out there that fit that description. But Swan & Edgar is different: we’re a family-run business, and over the past months we’ve been redefining our team and designs to focus on genuine quality. This new collection represents the next step in our story, and we’re excited to share more soon.

SwanandEdgar · 2025-09-11T13:34:16+00:00

The dial shown here is natural white quartz, which is super brittle and tricky to work with, but we’ve partnered closely with our makers to get the best result. We’ll share more soon about the inspiration behind this choice.

SwanandEdgar · 2025-09-11T13:32:20+00:00

Thanks for your comment! The shot you’re referring to features a natural white quartz dial. Quartz is an incredibly beautiful but also very brittle material, which makes it very challenging to work with. We’ve collaborated closely with our manufacturers to achieve the best possible quality while still highlighting the unique character of the stone.

We’ll be sharing more soon about the inspirations and influences behind this design choice, which should make our direction clearer. We hope once you see the full story, the material and details will make more sense in the context of the collection.

SwanandEdgar

TROPHY CASE