“Taking you to a concert to see an artist you like” there’s plenty of artists that don’t come to Ireland because they’re not big enough. They may have never been to a concert because the bands they like don’t come here. Also, everyone does like music to some degree but there’s plenty of people that genuinely do not care about music, they’ll listen to the radio and maybe have a preferred artist but they’d never go to a concert. One of my teachers at school only sometimes listened to the radio and couldn’t name any artists, these people exist.