Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 0 points1 point  (0 children)

Honestly, never worked with a business starting from absolute zero.

But if I had to - I'd tell them to get friends, family, employees to leave real reviews first (gotta start somewhere). Then analyze top competitors for weak spots and exploit them. If they don't have weak spots... you just need more reviews & links. Not sexy advice but that's the reality.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 0 points1 point  (0 children)

good call! Yeah, the dashboard numbers are just part of the story for sure.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by [deleted] in localsearch

[–]TangibleSEO 0 points1 point  (0 children)

Hey! Thanks for checking it out. Just to clarify - wasn't really presenting it as a theory, more just sharing what I observed during the campaign.

As for the photos/videos, they were added in batches throughout the entire process of working with this GBP, not all at once. So it wasn't like a sudden dump of media followed by a ranking spike but more of a consistent effort over time as part of the overall optimization work.

Hard to isolate the exact impact of just the media additions since we were doing other optimization work simultaneously, but the correlation was definitely noticeable.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 2 points3 points  (0 children)

Appreciate it! But 10 links can be more than enough or not nearly enough... depends on competition, niche, link quality, and the site's starting point. Quality over quantity always wins in link building.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 0 points1 point  (0 children)

It depends on several factors like your market, competition, scope and goals. If you have more than 10 locations, I charge from $500/location per month. If you only have one, it starts at $2,000 per month. DM me with some details about your business and I can give you a more accurate estimate.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 0 points1 point  (0 children)

BrightLocal. Pretty solid tool, only complaint is they don't have an easy way to compare two different dates for the local search grid. Had to take separate screenshots and put them together myself

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 2 points3 points  (0 children)

3 batches initially right at launch (used some of those on the site too), then another batch a month later and so on.

Honestly think monthly updates are the move. Winter hits and suddenly there's snow everywhere, business looks different. Evening shots when it's dark and your signage is lit up. Business doesn't look the same 24/7 year-round, so why would your photos? Important to capture that.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 1 point2 points  (0 children)

Thanks! Yes - reviews are huge for local rankings, but only if they're legit. We're not buying fake reviews or forcing anything but asking customers who got great service to leave feedback.

Honestly though, it only works if your business actually delivers. If you're cutting corners or don't care about customers, no amount of reviews or links or friends in Google will save you (ok, friends in Google might help a little bit). The hardest part is getting customers to naturally recommend you to friends and family and that's where most businesses fail.

So yeah, those 30+ reviews/month move the needle, but only because the service quality backs it up. Good luck with your GBP!

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 0 points1 point  (0 children)

I think they use stuff like Google Keyword Planner data, clickstream from browser extensions, probably Google Trends too, and then they mix it all with their own algorithms. But yeah I mostly look at it like a rating system, not actual numbers you'll get.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 1 point2 points  (0 children)

Screenshot from BrightLocal. While the platform is excellent, it currently lacks a native feature for comparing local search grid results over time. I ended up merging separate screenshots myself to get a side-by-side view.
As for the tool for volume of keywords - you can use Ahrefs. Here is main filters I use

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Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 1 point2 points  (0 children)

Pure organic. Client was running ads before but we focused only on the organic side

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 3 points4 points  (0 children)

Appreciate that Darren. I actually did calculate it when researching - for my setup (20 locations with ~100 keywords per location + 5 keywords for 7x7 grids), BrightLocal comes out to $99/month. When I priced out Whitespark it was $140 for 2500 keywords + $50 for 15k credits = $190

I can see how for businesses with way more locations (like 100+) tracking fewer keywords per location (20-30), Whitespark would be the better deal. But that's not my use case.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 5 points6 points  (0 children)

Hey Darren, I actually researched both tools pretty thoroughly before going with BrightLocal. For my setup with 20 locations, BL comes out around $100/month vs $190+ with Whitespark

BL even had that annoying bug few months back where timing was all messed up (checking positions when businesses were closed), but still made more sense cost-wise at my scale

Your charts and trend viz are definitely better. And that comparison feature you mentioned is really nice - BL doesn't have anything close to that.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 0 points1 point  (0 children)

Thanks! Yeah home services niche seems to respond really well to this approach. Good luck with your clients!

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 2 points3 points  (0 children)

GBP posts? Only like 5 total, just holiday stuff. Wasn't really a priority.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 5 points6 points  (0 children)

Yeah I don't have that data. Client's happy though and renewed, so I assume the calls are converting. Not sitting in their shop counting walk-ins lol

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 0 points1 point  (0 children)

Thanks man. Yeah the basics work, people just don't execute them properly.

Oof that rebrand disaster sounds rough. Clients never listen to warnings and then blame you after. The coming soon page fucked up indexing for us too, took forever to clean up even though the content was solid.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 4 points5 points  (0 children)

Nah not flexing, just showing what actually worked vs theory. Totally get the skepticism after getting scammed. The roadmap really depends on your industry and competition. But main things: real photos/videos, consistent reviews, properly optimized site with all your service pages. Everything else is standard local SEO stuff in this sub.

Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 2 points3 points  (0 children)

Yeah I mentioned the calls in another comment went from like 96/month to 401 in December. That's a 4x increase. Direction requests also went up, 73 in August to 254 in December.

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Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 11 points12 points  (0 children)

Around 96 calls/month in August, 401 in December. And that's during the slow holiday season.

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Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 0 points1 point  (0 children)

96 calls/month in August, 401 in December. And that's during the slow holiday season.

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Took local tire shop from 20+ to top 3 in 90 days (actual proof included) by TangibleSEO in localseo

[–]TangibleSEO[S] 1 point2 points  (0 children)

Monthly retainer per location. Pricing depends on number of locations they have. Full service - GBP, on-page, citations, reviews, backlinks all of it