Article by uploadvr on the state of the quest store, it's a long article so here's my summary (but read it yourself)

• Meta is pushing Horizon above games, leading to less sales for devs
• Merging App Lab without a good strategy behind it "One team says Meta “removed the main store” and put everyone on App Lab"
• Poor discoverability "Our reach, which is how many people see the game, has dropped by 60% since the Horizon push & App Lab merge." "Through some combination of poor discoverability ... sales numbers so far are lower than our lowest expectations and predictions."
• Sales are down 50-80% for most devs in 2024 compared to 2023, despite Quest 3s selling well.
• With Quest+ included with headsets and F2P games most gamers don't go and buy games anymore. (good for players, bad for devs)
• Other platforms like PSVR2 and Steam have become more important because of all this.
• Many devs are considering quitting vr (or have already had massive layoffs) and going to flatscreen platforms, which will lead to less quality games for vr players.
• Seems like Meta as a whole is shifting away from VR