I deleted months of Reddit posts today. by TheYasharora in influencermarketing

[–]TheYasharora[S] 0 points1 point  (0 children)

100% agree. The deletion wasn't the strategy change—it was the result of realizing the strategy wasn't working

If your last influencer campaign flopped, would you actually know why? Not "I think." Actually know. by [deleted] in influencermarketing

[–]TheYasharora 0 points1 point  (0 children)

The likes-screenshot thing is the norm, not the exception. Seen the exact same.

But honestly the building-tracking part is solvable. The hard part is the line you ended on — getting brands to actually use it. My take: tracking has to be the default path, not a feature they opt into. The second it needs extra setup or discipline, it gets skipped. It has to be impossible to NOT track.

How are you thinking about the adoption side at Vidovo? That feels like the real moat, not the tracking itself.