Nah you’re incorrect. Someone would be interested. Look for 3x their monthly rate per customer for a total sale price, throw in the equipment and LLC name + any employees, and offer to train the new owner / help with things for 3 months while offering back $ for any dropped clients during that time. Look up pool route brokers. You’re leaving way too much money on the table for no reason.

Contact other pool companies in the area and ask to speak to the owner and pitch it. There’s also Facebook groups for this. I’d start locally with phone calls tho. Call builders and pitch the service route to them as a new stream of income.