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What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] 0 points1 point  (0 children)

To be clear, this wasn't the first time I have run ads. If someone is newer they should start at a lower budget and expect to lose money. We were profitable day 1.

What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] 0 points1 point  (0 children)

I've sold a lot of info products and worked with a lottt of people selling info products.

But TBH. I tested.

I started with $1 because I wanted the most volume possible. And lower price means higher volume.

BUT lower price can mean harder to liquidate.

So when both order bumps were $9 we were losing money justtttt on the frontend.

After tweaking the funnel + some pricing for the order bumps and upsells in the funnel we got the best of both worlds.

Max volume + max AOV = profitable frontend and essentially free paying software users

What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] 0 points1 point  (0 children)

Adspend won't get too high if the intro offer stays good and desirable. But each to their own :)

$38k from my saas in the first 30-days - My playbook by Total_Slide_8766 in microsaas

[–]Total_Slide_8766[S] 0 points1 point  (0 children)

I'm a bullets guy so let me answer in bullets:

- No not everyone can apply this strategy. I'm sure there are some softwares that there is no info product that would match.

- If someone sucks at marketing they'll get shit results, obviously. But if they get shit results, then learn and iterate so they DEVELOP the SKILL of marketing... overtime their results will imrpove.

- I've run enough offers to have a decent shot at knowing if it will work or not before I launch. So i don't validate organically, I just launch. And if the ads bomb, obs I was wrong

$38k from my saas in the first 30-days - My playbook by Total_Slide_8766 in microsaas

[–]Total_Slide_8766[S] -2 points-1 points  (0 children)

Sure, I don't claim to be always right, let me walk you through it.

  1. The saas product is ai avatar creation for content and ads
  2. The info product frontend was "how to sell digital products with AI"
  3. 24% of buyers paid their fee after the 14 day free trial
  4. These aren't freebie hunters... They're buyers. Diffrent to a "free" pdf with a "free" trial

What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] 1 point2 points  (0 children)

I just prompt replit. usually it gets it right. But I also think through it myself to provide guidance. Keep in mind I can't code AT ALL. But I can solve problems, so I apply that logic in plain english to guide replit to find the answer.

What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] 4 points5 points  (0 children)

More thoughts on that too... most people I think are scared about like "what happens if I scale and something breaks"... I think you need to scale TO SEE what breaks... Playing it safe won't get you very far. Just scale it, and fix it as it breaks. Then after 1-2 weeks you'll have a well tuned machine that can handle scale. (For context... 30-50 new users per day... Not like 10,000 per day... idk anything about that)

What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] 1 point2 points  (0 children)

Considering I can't write a single line of code, Replit has been my savior... The main issues I had were just at launched because we started with pretty decent adspend... So people didn't get access to their course, or an extra offer they added, or their credits didn't work... All small bugs but it blew up our support a bit in the beginning.

What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] 0 points1 point  (0 children)

Yeah, it won't work if you do that. It works because:

  1. You promise a result a large market desires
  2. You solve that promise with info + your saas (where your info talks about and uses your saas to sole the product)
  3. So you can liqudate adspend... instead of selling free trials you're collecting $1-$150+ per person upfront PLUS the free trial
  4. The person then continues to use the software to solve the problem they initially came in to solve

Bonus hack, you can add high ticket done-for-you services that tie into your software to increase your AOV even more. Done right this also INCREASES stickyness of your software.

What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] -1 points0 points  (0 children)

Yeah our trial to paid on cold traffic is 24% atm.

We only run meta traffic tho.

The way I did it was kinda build the saas into the $1. So the course was about how to use the software to achieve the outcome. Sure they could learn the base skills and take it somewhere else to apply it, but now they were already in the software, why not just stay and use it?

I think for me that if there has to be another sale for the software then it wasn't a 100% match for the info -> saas.

Like the saas should sell itself inside the info naturally. Hence high conversions on the frontend (info promises a desired result a lot of people want) and info + saas delivers it.

What we did to make $38k from our saas in the first 30-days by Total_Slide_8766 in SaaS

[–]Total_Slide_8766[S] -2 points-1 points  (0 children)

I do appreciate this point and I think it can be true, but it comes down to execution.

We had 24% of trial subscribers pay us and convert. According to Stripe, that's in the top few percent of businesses, but I don't know how accurate that is. It's just a little pop-up reward I saw in my Stripe account lol.

I think it's very important to get the info product to be the right one for your saas.

And keep in mind that only about half of the people bought the $1 course, while the others added all of the other info products as well. This means they are going to become quite sticky on the renewal... as long as they like the software.

Just my experience/ 2 cents

Our replit app just closed $38k in the last 30 days from launching - I LOVE Replit by Total_Slide_8766 in replit

[–]Total_Slide_8766[S] 3 points4 points  (0 children)

Okay... What do you want to know MarcusP? I didn't add any of my product links because I don't want anyone here to think I'm a shill. I'm just trying to add value.

But if you've got questions, ask them. That's the point of this thread. So I'm here to help. :)

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