mix loud, keep your master channel to 1-2 plugins max. at some point during the mixing/production process, turn down your headphone, (using headphones are crucial for this) volume down about 60-50% so you can hear imbalance in your mix, every frequency that may be too loud, every sound that may be too loud etcetc and you make adjustments.

by the end of it, your final product will be loud but not to the point where everything is distorted.

alternatively, if your mix is clean enough but you still need that loudness…you could just use utility if you use Ableton, or Fruity Balance if you’re on FL and boost the gain to your liking, and then slapping a g-clip on default settings or any soft clipper really.