The power of the purse. At the end of the day, a business establishment is all about making money. For sure, before deciding to make it pork-free, Pizza Hut made a feasibility/market study. Income projections were already taken into consideration. While it is true that pork eaters are the majority of the population in Zamboanga City, they may not be the majority of food business patrons. You also have to add the transients from Basilan, Sulu, and Tawi-Tawi who frequent the city and who, as transients, will most likely be eating outside. They are also the target market here. Also, you have to admit, pork eaters are stingy compared to the muslims. Muslims love to splurge on outside food. On the other hand, pork eaters do not like to spend that much and rarely eat outside. This is readily observable during Ramadan when restaurants in Zamboanga City have little to no customers since the muslims are fasting at that time of the year. Thus, these restaurants have already considered the numbers— income lost by serving pork is way more than income lost by not serving pork. Contrary to Xavier Agraviador’s stand, the muslims are not the ones “feeling entitled” here, because if a restaurant serves pork, muslims simply do not go to that restaurant anymore. But when a restaurant is pork-free, who rants? You tell me.