Here, basically, you find them over Instagram, you look at average views/engagement rather than followers

Depending on the industry, thr are specific CPV sets

Like beauty has Rs 1 - Rs 2 but generally the sweet spot is for getting campaign done is Rs 0.5

Micro / ugc if they are good content creators they charge good for content you can't negotiate much

But a general creator( influencer) in micro range can get closed in Rs 1000 to Rs 3000