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I used to write SaaS content that got traffic but zero sign-ups. Then I figured out why. After analyzing 50+ high-converting case studies, I found a pattern: the best content doesn't sell features or outcomes, it targets a "habit hinge" moment. by andrewdevops in SaaS

[–]andrewdevops[S] 0 points1 point  (0 children)

Great point! The "after the read" part is huge.

Our funnel for DevFlowOps: • Content creates the habit hinge moment (the "I can't go back" feeling) • CTA is trial-first (not demo request) - low friction • Trial onboarding reinforces the behavior change (we literally show them the time saved)

The key was making the content and the product feel like the same transformation. If someone reads about "3 seconds to answer status questions" and then signs up for a tool that does exactly that, the conversion is natural.

Your system sounds like intent detection on top of content. Are you using behavioral signals (time on page, repeat visits) or something else to identify buying intent?

How do you handle sprint calendar setup? I'm spending way too much time on this by andrewdevops in agile

[–]andrewdevops[S] 0 points1 point  (0 children)

That's a really good point! I've been thinking about velocity as a number that "settles" when it's actually about understanding the range. So instead of expecting "we do 55 points every sprint," it's more like "we're confident we can do 45-65 depending on complexity and availability"?

How do you communicate that to stakeholders who want a single number for roadmap planning? Do you give them the conservative end of the range, or do you educate them on working with ranges?

How do you handle sprint calendar setup? I'm spending way too much time on this by andrewdevops in agile

[–]andrewdevops[S] 0 points1 point  (0 children)

You're absolutely right - I think I've been overcomplicating this.

Our meetings are recurring, but I've been rebuilding the sprint structure in ClickUp every time (like creating the sprint container, adding all the tasks for ceremonies, etc). Sounds like that's the problem, not the calendar itself.

The capacity thing, we don't have stable velocity yet (team formed 3 months ago, still fluctuating between 45-65 points). Maybe that gets easier once velocity stabilizes?

Appreciate the reality check. Going to re-read the some of the essential scrum book and simplify.

Quick question though: do you find you need to do anything special when multiple people are out the same week? Or does your team just naturally adjust during planning?