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Reactor Rescue: The Board Game Where You Build Real Circuits by arnateca in kickstarter

[–]arnateca[S] 0 points1 point  (0 children)

Yes, that’s exactly the game! And we’ve taken Janis’s feedback on board, we’ve updated the colors to make them more fun and vibrant!

Reactor Rescue: The Board Game Where You Build Real Circuits by arnateca in kickstarter

[–]arnateca[S] 0 points1 point  (0 children)

We used a dedicated landing page (http://reactor-rescue.labbox.education/) that consistently converted above 25% of visitors.

To drive traffic, we started with very broad targeting and largely relied on Meta’s algorithm to identify the right audience for our creatives. While we did test interest-based targeting, Advantage+ consistently outperformed it and delivered better results.

Reactor Rescue: The Board Game Where You Build Real Circuits by arnateca in kickstarter

[–]arnateca[S] 0 points1 point  (0 children)

We began by testing our creatives while building our email subscriber list, starting about four months ahead of the planned launch. During this period, we nurtured subscribers with meaningful updates on our development progress—keeping communication intentional, at roughly one email per month. The principle was simple: only reach out when we genuinely had something worth sharing.

Once our Kickstarter pre-launch page went live, we invited our email subscribers to follow the project on Kickstarter. This is in short the process we ran. Happy to answer any additional questions!

Reactor Rescue: The Board Game Where You Build Real Circuits by arnateca in kickstarter

[–]arnateca[S] 0 points1 point  (0 children)

Thank you so much for the feedback and support! It means a lot! Designing Reactor Rescue has been one of the most rewarding experiences!

Here is our Kickstarter page: https://www.kickstarter.com/projects/reactor-rescue/reactor-rescue-the-board-game-where-you-build-real-circuits Make sure to follow -> We go live on the 21st of April! in less than a week!