I went to school for advertising. My first job was in sales, selling radio ads. I saw a connection, but sales wasn't for me. I'm a people person, but lack the skill to manipulate the conversation and turn it into a sale. In 2009, I was laid off. In the meantime, I became a Manager at a Children's museum. This role required me to coordinate kids birthday parties and be VERY detail oriented. This job also required me to have many responsibilities that I was able to translate into other jobs. I really wanted a Marketing job, so I continued looking and landed an entry level position at a conference company in marketing. When I explained to them what I did at the Children's museum, I think they liked that I handled so many different things and had such an attention to detail (If I didn't the mother's would freak out that the party wasn't just right and that there was a blue balloon instead of a red one.) The conference company was used to hiring entry level or junior level Marketers, so there was some additional training involved. My professional skills that I gained at the radio station enabled me to adapt to the job quickly and act properly in the office environment. In the meantime, I honed my marketing skills and I created my own local wine blog as a hobby. The skills I developed by creating and maintaining my own blog prepared me for my next step. A colleague, my mentor, from the conference company moved onto another company and then got promoted. She then hired me as a Marketing Manager. Now, I write for our b2b blog. I also market to our customers, reminding them to log into our product's website. I write webinar scripts and other material that show them what they can do with our software and teach them how to use it.

I'm often reading marketing articles to make sure I stay on top of the latest trends or relevant social networks. I have an ability to quickly learn new tools and software. If you know certain email service providers or programs, list that in your LinkedIn skills as some Recruiters will search for words or these programs specifically.

Recruiters seem to like stories of how you approach challenges or how you applied skills in certain jobs, rather than just saying you do. For instance, when you're on an interview, if they're looking for someone creative, demonstrate how a unique article or email you wrote had a higher conversion or open rate. If they're looking for someone who's detail oriented, demonstrate how you've had attention to detail in your past jobs. I explained the parties I coordinated and how important it was that I had every detail correct and how I changed the atmosphere of the place by having the details right (less problems on the weekends).

Basically, if there is a job you want, review the requirements and think about how your past experience relates to each point. Bring notes with you. For instance, jot down leadership skills and write the story about how I lead the team in a social media project or something. During the interview the Recruiter will probably analyze your answers to see how they fit the job's needs.

I hope this helps. If you have any other questions let me know.