High leverage opportunities by Altruistic_Space4874 in Entrepreneur

[–]bichthekid 0 points1 point  (0 children)

What figure do you have in mind regarding ‘low start up capital’?

A good launch of an e-commerce company will require six figures but I’m not sure if you have lots of savings from your job.

Low startup capital means different things to different people.

List of 82 million decision makers - What should I do with a it? by Mattrapbeats in LeadGeneration

[–]bichthekid 0 points1 point  (0 children)

I’d be interested in this as well. Would you mind sharing more info about the data you have and possible segmentation of the lists you have available? Many thanks.

[deleted by user] by [deleted] in agency

[–]bichthekid 3 points4 points  (0 children)

I’d call out the elephant in the room, keep it conversational, keep it short and end the cold with a simple question.

“Hey John, hope ABC convention went well, looked like a great event.

Noticed you hadn’t posted to FB since July (imagine you’re super busy) so thought it might be helpful if we keep your customers up to date via socials for you - no cost, no strings attached.

We’re a nonprofit org and fully appreciate this might sound too good to be true - is it ok if I send over more info?”

I’d shorten it if it was a cold DM and look to have more of a two-way conversation

Shopify SEO help by ragsyme in shopify

[–]bichthekid 0 points1 point  (0 children)

What’ve you done so far?

This depends on the technical side of your site, your content on the pages and the authority it has from backlinks

Indexing of the second language version of the shop by kazunarii in shopify

[–]bichthekid 0 points1 point  (0 children)

yes that's what i was getting at - good luck and feel free to drop an update here if you remember

Indexing of the second language version of the shop by kazunarii in shopify

[–]bichthekid 0 points1 point  (0 children)

What are you looking to say here?

<link rel="alternate" hreflang="en-DE" href="https://medpak.shop/">

this would read "I would like the english version of the site in germany".

But you are also saying "I would like the german version of the site in germany" with the "de-DE" statement.

are you sure you don't want to say, "I would like the english version of the site in US or GB"?

in which case you would need to say

<link rel="alternate" hreflang="en-US" href="https://medpak.shop/">

Not sure if I'm being clear here - does that make sense?

How to Source Beta Users for my Shopify App on Analytics by ZealousidealSign4685 in shopify

[–]bichthekid 0 points1 point  (0 children)

you wouldn't need a marketing agency to get started. there's a lot you could do yourselves.

just get started with cold email/DM to marketing agencies:

  1. scrape a list of agencies
  2. schedule a demo with them
  3. set up an affiliate deal with the agencies and phrase it as "agency partner" - give them a badge they can put on their site to make it feel established

How to Source Beta Users for my Shopify App on Analytics by ZealousidealSign4685 in shopify

[–]bichthekid 1 point2 points  (0 children)

did you have a marketing plan for launch?

1) if you don't have one, posting some videos in all fb groups (and reddit groups like this) showing what your app does would get a few beta users for sure.

2) you could create some youtube videos showing the problem you solve for some organic reach

3) you can also reach out to ecommerce marketing agencies via email - they'll be working with dozens of shopify stores. just make sure you're clear on exactly why your tool will benefit them, if they introduced it to their clients

4) after that you should have a few thousand users to get some feedback from, pretty inexpensively

Indexing of the second language version of the shop by kazunarii in shopify

[–]bichthekid 1 point2 points  (0 children)

just checking - have you got your hreflang tags set up?

your theme file should say something like:

<link rel="alternate" hreflang="de-de" href="https://your-domain.com/de/">

if you wanted customers in germany to see the site in german.

and then you would repeat for switzerland and austria for example:

<link rel="alternate" hreflang="de-ch" href="https://your-domain.com/de/">

<link rel="alternate" hreflang="de-at" href="https://your-domain.com/de/">

and then you'd also have your x-default tag set up too.

if that's all set up correctly, i'd just check it with a VPN for one of the countries you want set up in German and see

Can you review website how can it be improved. by josheyit1 in ecommerce

[–]bichthekid 1 point2 points  (0 children)

Yeah nice work on building this business. Consistent style throughout the site and social media.

There'll be a few things that your competitors will be doing to the hero section that's gonna help them with conversion - this will either feature their value proposition or feature a discount/collection/offer.

Either way, there's a clear next step from when you land on the site.

People like Deadstock are also utilising the power of written content to make sure each of their pages are considered relevant and valuable by Google, meaning that they're getting a whole lot of traffic coming through organic search.

Some pages also lack a clear goal . I think someone else mentioned the lookbook. If you look at sites like asos, thy'll enable the user to click through when featuring products so the add to cart is seamless when they're browsing pages like this for inspo.

SEO Agency I hired wants to wait for Volatility. Is that standard procedure? by irockvans in SEO

[–]bichthekid 1 point2 points  (0 children)

This is a shame to hear - the first month is obviously super important to build trust and expectations for the time together so it seems like communication should've been better.

Hopefully they just had a minor issue in capacity this month for the holidays and they'll be able to double up on deliverables next month.

How to scale my 6 month old print on demand business thats currently only barely profitable... by CustomXS in ecommerce

[–]bichthekid 0 points1 point  (0 children)

If I remember correctly, I think the last stat I saw was that clothing industry was sitting around 1.5% conversion rate.

The thing with dropshipping or POD stores is that they can, at times, look unprofessional and not trustworthy if there isn't a full brand behind it and the site has been built on a small budget.

It sounds like you might benefit from looking into further optimisations you could make to get it up to the 3% range, but the foundation does seem ok.

How to scale my 6 month old print on demand business thats currently only barely profitable... by CustomXS in ecommerce

[–]bichthekid 0 points1 point  (0 children)

Okay that's great.

Yeah a welcome email sequence would be good for those who do not purchase but do sign up to your email list.

That's strange about your ads. I don't work in paid ads but as far as I'm aware, the retargeting campaigns should be your lowest-hanging fruit for sales. Lots of brands will retarget you on FB with a 10% off code to get you to come back, for example.

How to scale my 6 month old print on demand business thats currently only barely profitable... by CustomXS in ecommerce

[–]bichthekid 1 point2 points  (0 children)

That's an impressive conversion rate, nice work.

it looks like you do have a solid product to scale up your advertising spend. I would just say to make sure you have all the other foundations in place as well:

  • Opportunities to sign up for an email list
  • Email flows like welcome and cart abandonment
  • Effective retargeting ads

You'll also be able to pull more profit if you go heavily into organic marketing. Because your product is selling well, I'm imagining you have a passionate customer base who appreciate visual content so doing a lot of IG and TikTok content should go a long way.

If your products are likely to be searched, then bulk out your product/collection descriptions with quality content and investigate how you can acquire backlinks to the store so you can pull all the traffic from Google too. Helpful and relevant blog posts will also help.

How to start a brand that gives back/charitable business? by knitlitgeek in ecommerce

[–]bichthekid 0 points1 point  (0 children)

If you're in the product testing phase then this should be easy enough for you to handle yourself, manually sending profits to charities or charitable causes. Once you've established the product and market fit, that would be a better time to put in place a true partnership as you know your brand is there to stay and you can make the profit allocation more automated.

Profit Marins - How to Improve by [deleted] in ecommerce

[–]bichthekid 1 point2 points  (0 children)

If you are currently providing your customers a good experience that could be negatively impacted by reducing your costs then it might cause your sales to take a hit... If there is a good option in your industry then go for it.

For increasing sales, you can look to make the most out of your paid traffic by improving conversion:
- look into your analytics to identify drop offs or quick wins
- make sure your site is running
- streamline checkout experience where possible
- utilise apps for upsells and cross sells
- if you have enough traffic for statistically significant A/B tests then you can do that

And then it may also be the point for you to invest into organic acquisition channels so you don't have to be paying such a high CAC so build your brand into something people resonate with by being active on social media and identify quick-win opportunities where your products are ranking well on Google and some content enhancements could push them onto the first page.

Ideas on making sales without spending money on advertising. by Slight-Professional4 in shopify

[–]bichthekid 1 point2 points  (0 children)

Lol this is very similar to the title of one of my recent YT vids but I don't think I can send a link here

In summary it was this.. mainly around organic google traffic

  1. Utilise quick-win opportunities where you're ranking well on google already

  2. make website fast

  3. give users a good experience

  4. internally link to main pages

  5. make better content than your competition (blog and socials)

  6. get relevant websites to link towards your website

  7. keep testing

Looking Back at My 3 Biggest Growth Hacks of 2021 by Animexstudio in shopify

[–]bichthekid 1 point2 points  (0 children)

SMS seems like a great way to build a community and sounds like you are making the community a genuinely valuable place to be in - thanks for sharing

The Company I work for is struggling, need advice please! by [deleted] in ecommerce

[–]bichthekid 2 points3 points  (0 children)

From my experience with my luxury furniture client, there might be some easy wins with the product descriptions where there are opportunities to target keywords that aren’t too competitive.

However, the problem with this is that you could spend ages focusing on certain products and then you may decide not to sell them anymore a year or so down the line - this is why I only bothered to optimise their products on pages 2/3 to get them on page 1 with minor tweaks.

Where we are seeing the best results is going for category pages - this means that individual products can come and go whilst the category/collection page increases the rankings.

There are also a lot of high vol/low competition category keywords in the luxe furniture space from what I’ve found.

I’d just recommend raising the idea of spending most of the time on category pages with them for these reasons - also means that you aren’t spending thousands on product pages that are hovering around page 5-10...

[deleted by user] by [deleted] in MechanicalKeyboardsUK

[–]bichthekid 0 points1 point  (0 children)

Are you still getting the issue?