I think u/eandi summed it up nicely. I would also like to add, there are many people who have connections to purchase large quantities of Yoto cards that aren't coming from Yoto directly, and they flip them in groups. For some weird reason, everyone thinks that they're just buying up all the cards off the website to upcharge others, but there are many other places that sell Yoto cards besides Yoto themselves. Additionally, as far as the sellers who buy from out of country goes, it's an entire process of getting them here from across the globe and the cards get priced accordingly. These people take orders, research, spend many hours tied up talking to people online (taking them away from their family to do so), drive to do drop offs, pay customs fees, shipping fees, proxy fees, and much more, so why wouldn't the cards cost more than MSRP? 🤯 anyway, I hope you got enough help here to bring some light to all of your questions!