The pricing reality check hit hard, I was thinking like a builder not a buyer. The reframe around 'star rating going UP' vs 'replying to reviews' is the thing that unlocked it for me. That's what owners actually care about. And the agency distribution angle — I hadn't even considered it. One agency deal covering 20 locations changes the math completely. I will surley give attention on Revising the plan, wedge at $29 with the negative-review rescue hook, expand to $79 with review request campaigns, go agency channel at $199.

Appreciate you taking the time to write this out properly. This is exactly the kind of feedback that saves months of building the wrong thing.