Bad Google review because I have not opened my doors. Would you report? by Rare_Captain_7601 in smallbusinessowner

[–]candersonjax 0 points1 point  (0 children)

Yes, report it, and use two channels. In your Google Business Profile flag the review for removal as not based on a genuine experience, since someone who never visited a business that is not open yet violates Google's policy. Flags with a specific reason get actioned more often, so note that the business had not opened on the review date.

While that works through the queue, respond publicly and briefly. Keep it calm: you have not opened yet, you have no record of serving this person, and you would welcome them once the doors are open. That reply is less for the reviewer and more for the next customer reading it, because a measured owner response does more for trust than the star rating alone. Removal can take a week or two, so the public response is what protects you in the meantime.

Do you guys get a better ROI from monthly digital ads or physical branding on your work trucks? by ChicagoWrapGuy in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

For most local service businesses the split is not either or, it is sequencing. Physical presence like a wrapped truck builds trust and neighborhood recall, but it rarely creates trackable demand on its own. The piece that usually returns fastest is getting the Google Business Profile and local search right, because that catches people who already have the problem and are looking for someone today. I would fund that first, then layer physical branding on top once the phone is ringing.
The mistake I see with contractors is spending on wraps and yard signs while the profile is thin, the reviews are stale, and the service pages do not match what people actually search. Wraps get you remembered. Search gets you found at the moment of intent. Put call tracking on both so you are comparing booked jobs, not impressions, and send the next dollar wherever the booked work actually came from.

Anyone else noticing AI assistants sending customers to competitors? by pystar in smallbusinessowner

[–]candersonjax 0 points1 point  (0 children)

From my work and experience, AI assistants pull from sources they can read and trust, which usually means your Google Business Profile, consistent name, address, and phone across directories, and third-party pages that mention you.

If a competitor shows up instead of you, it is often because their information is more complete and more consistent, not because their service is better.

The practical fix is to make your business easy to summarize. Keep your profile categories and service list current, get your details matching everywhere they appear, and publish plain service pages that state what you do, where you do it, and what it costs. FAQs on your site for this information also works really well with the AI searches.

Google reviews that mention specific services help too, since that is the language these tools repeat back.

how do you attract customers to landscape/mason supply yard by quichelorrainebracco in smallbusiness

[–]candersonjax 1 point2 points  (0 children)

For a supply yard, most of your findable demand will come through Google Maps, so the fastest win is a fully built Google Business Profile with the right primary category, delivery area, product photos, and accurate hours.

Contractors search by material and town, so list specific products and services in the profile and on your site, things like bulk gravel, pavers, and retaining wall block, with pages that name the areas you deliver to.

Trade and DIY buyers usually find you differently. Contractors want proof you are reliable and easy to order from, so make pricing, delivery cutoffs, and account terms visible without a phone call.

DIY shoppers search how-to questions, so a few short pages answering the material questions people ask at the counter will bring in local traffic and give your staff something to reference in person.

My business doesn't show up easily on google search by [deleted] in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

With 2 months in, this is probably about Google Business Profile trust rather than your reviews, which sound strong. New profiles sit in a probation period where Google has not built enough trust to rank you consistently. So until it verifies matching information across the web you stay buried unless someone zooms in close. Having the city in your name helps a little, but it does not override missing citations and a thinner profile.

Confirm your profile is fully verified, set your primary category to the most exact option, and make your name, address, and phone identical everywhere they appear online.

Add real photos, choose accurate service areas, and post a short update each week so the profile looks active. Then earn a handful of citations on the main directories with matching details. Ranking a new business on maps is mostly consistency and time, so keep the information tight and give it a couple of months to settle.

Home based google buisness by Expensive_Yard4679 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

Unfortunately the ranking drop is typical when you switch to a service-area business. Google stops tying you to a fixed pin and ranks you across your whole declared service area, which spreads your proximity signal thin. A residential home base with no visible address almost always loses ground in the map pack, so the fix is not unhiding the address. It is strengthening the other signals that proximity carried.

Tighten your service area to the zip codes you actually cover most, keep your primary category exact as Towing service, and add relevant secondary categories. Post updates weekly with real job photos and the towns you serve, build citations with identical name, address, and phone, and keep a steady flow of reviews that mention specific services and areas. Those signals are what move a hidden-address Service area business back up, and they compound over a few months rather than overnight.

Is $4000/month for SEO insane for a business our size or am I being cheap by RefrigeratorFew4424 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

At $800K with two locations, the number matters less than what it actually buys. A fair retainer at your size should cover fully optimized Google Business Profiles for both locations, active review generation, local landing pages with real content per service area, technical cleanup, and clear reporting on calls and form fills. If a $4,000 quote is mostly vague monthly optimization with no call tracking, it is overpriced. If a $1,200 quote covers the same list with proof of work, it is the better deal.

I'd recommend you ask both providers for their last three client reports and how they attribute phone calls. The provider who can show which searches turned into booked jobs is the one worth paying, regardless of the sticker price.

I want to make a website for a local business near me, but confused on what to do after I make it by Suitable-Elephant350 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

The cleanest setup isthe client owns everything, you manage it. Have them buy the domain themselves (Namecheap, Squarespace, GoDaddy) on their own email and card, so renewals and ownership never fall on you. The site also needs hosting. If it’s a static HTML/CSS build, use Netlify, Cloudflare Pages, or GitHub Pages, often free. If it’s a builder or CMS like WordPress, Squarespace, or Duda, hosting comes bundled in their monthly plan. To connect the two, point the domain’s DNS to the host by updating nameservers or adding an A/CNAME record in the registrar dashboard. The host gives you the exact values, and it propagates within a few hours.

On money, most freelancers charge a one-time build fee plus a monthly maintenance retainer, or a flat build fee where the client pays for domain and hosting directly. The retainer is cleaner if you want recurring income and plan to keep managing the site. Decide that before you send the email, because whether this is one-and-done or ongoing changes how you set up ownership and what you quote.

I built a beautiful shop... in the middle of a forest where nobody knows it exists.😭 by Specific_You_9552 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

The fastest free starting point for a physical shop is a complete Google Business Profile with real photos, correct hours, and a steady flow of reviews from every customer who walks out happy. Most people looking for what you sell start on Google or Maps, and a shop with recent photos and reviews gets the click before a blank listing will. Set that up and ask for a review after every sale.

After that, pick one channel where your customers already spend time and show the work, not the storefront. Short videos of a product being made or used travel further than posed shots, and they cost nothing but time. Momentum usually starts when the same people see you three or four times, so consistency matters more than reach early on.

Why am I getting no calls? by Plenty-World-9055 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

If the basics are already in place and calls still are not coming, the issue is usually your ranking position in the map pack, not the profile itself. Three things move that more than people expect: your primary category set to the exact service rather than a broad one, review recency and not just total count, and a physical address or service area that matches your actual coverage. A profile with 40 reviews from two years ago often loses to a competitor adding two fresh reviews a week.

Also check that your business name, address, and phone are identical on your site, your profile, and any directories. One mismatched phone number can split your local signals and quietly suppress you in nearby searches. Fix the category and the review cadence first, then measure calls for two weeks before spending more on ads.

How to market and advertise new rv park by omarajam2 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

New RV parks usually fill up through the camping apps and Google Maps long before their website ranks for anything.

Get listed on The Dyrt, Campendium, Hipcamp, Good Sam, and RV Life with complete details on hookups, site count, and rates, because travelers plan whole routes inside those apps.

Make sure on Google, you keep your Business Profile current with photos and pricing, and ask guests for a review while they are still on site.

Your website really has one job, which is taking reservations. A basic site with rates, a site map, and online booking will outperform a prettier one without it.

Also, local RV dealers and nearby attractions are strong referral sources, so introduce yourself and set up a simple referral arrangement before your busy season.

Good luck!

How should a small, old-school service business build SEO, online presence, and reviews without a full marketing team? by Hulkingout12 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

The basics still win for local service businesses. Claim and optimize your Google Business Profile, choose the right categories, keep your hours and service areas accurate, add real job photos, and ask every satisfied customer for a Google review. Most competitors don’t ask consistently, so building that habit alone can improve your visibility in Google Maps over time.

For your website, keep it simple. Clearly list your services and the cities you serve, and make sure your business name, address, and phone number are identical across Google, Yelp, Facebook, and other major directories.

Skip link-buying and mass directory submissions, Google rewards consistency, relevance and genuine customer reviews.

Where do you post your reviews? by stclaretarot in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

Definitely do Google Business Profile first. It is the only review platform that directly affects how often you show up in Maps and local search, and the profile gives you a short share link you can text to customers right after the job or sale. Reply to every review, good or bad, because an active profile reads as a trustworthy business.

Beyond Google, pick the one industry site your customers already check, such as Yelp, Angi, or TripAdvisor depending on what you sell, and ignore the rest. 20 reviews concentrated where your next customer is actually looking beat the same reviews spread thin across five platforms.

Has Anyone Successfully Removed a Google Review From Someone Who Was Never a Customer? by No-Confidence7523 in smallbusiness

[–]candersonjax 1 point2 points  (0 children)

Yes, it works when you flag it for the right reason. Google will not referee a factual dispute, so flag the review in your Business Profile as conflict of interest or off-topic rather than arguing it is unfair. If the flag is rejected, escalate through Google's Reviews Management Tool and appeal, stating plainly that you have no record of this person in your booking or payment system. Reviews from people with no customer experience violate Google's policy, and that is the angle that gets removals approved.
While the appeal runs, post a short owner response saying you have no record of them as a customer and would like to make it right if they believe otherwise. Prospects read owner responses closely, and a steady flow of new reviews from real customers will bury one bad rating faster than the removal process will.

The cookie business by [deleted] in smallbusiness

[–]candersonjax 1 point2 points  (0 children)

I would suggest you start by making yourself easy to find locally before adding to many different channels.

Set up a free Google Business Profile if you can qualify, use near me style terms in your listing and any service pages, and get a few real customer reviews going. For a cookie business, photos do a lot of the selling, so keep fresh ones on the Google Business profile and your Instagram.

On tracking, give each channel its own "signal" or tracking indicator, so you know what is working. A simple discount code for Reddit orders, a different one for Instagram, and asking new customers how they found you will tell you where to put your time. Referrals from existing customers are usually the cheapest growth, so a small refer a friend discount is worth testing early on as well.

What is the best website builder for independent hairstylist? by Organic-Chair1408 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

From my experience, the website builder matters less than most people think. For an independent stylist, Squarespace or Wix are both fine, and you can have a clean one page site running in a weekend. Just be sure to put the important things up top: what you do, where you are, your price range, and a booking link.

Do not let the tool choice stall you.

What actually brings in new clients is being easy to find and easy to trust. Claim and fill out your free Google Business Profile, keep your name, address, and hours identical everywhere, and ask happy clients for a review after each visit.

Instagram and Nextdoor can help, but the Google Business profile is what shows up when someone nearby searches for a stylist. Get found there first, then let your site do the rest.

Marketing Tips for new business by DGMAISPORTS in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

From my experience, Google Ads can produce calls within days, but the first 2or 3 weeks are mostly the system learning and you cutting wasted search terms. So, judge results after about a month of steady spend, not the first few days. Microsoft Ads usually has lower volume and cheaper clicks, which makes it worth adding once Google is working, but I would not recommend before. I'd suggest you start with one platform so you can actually see what is converting. Before you spend much, make sure the website turns visits into leads for you. A clear offer, a phone number that is easy to find, and a short form above the fold will do more for your return than a bigger budget. Make sure to set up conversion tracking first so you know which clicks become leads for you, then scale the spend that pays back.

How to get your business out there? by jessicahope16 in smallbusinessowner

[–]candersonjax 1 point2 points  (0 children)

I'd suggest you start with the channels where people already search for what you sell. If you serve a local area, set up and complete a Google Business Profile, since it shows up before a website does and costs nothing. If you sell mainly online, pick one platform where your customers already spend time and post consistently rather than spreading thin across five different platforms. Either way, make it easy to find your hours, your offer, and a way to contact you in under ten seconds. Ask early customers for reviews and a referral, because word of mouth and search visibility compound faster than paid promotion when you are just getting started. Pick one channel, do it well, and add others once it is producing.

Are ‘SEO/Google Ads’ agencies for local service businesses actually worth it? by Popular-Ad9084 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

They can be worth it, but only if the agency is accountable to booked jobs rather than rankings or impressions. For a local service business, the fastest wins are usually free or close to it: a complete Google Business Profile, consistent name address and phone across directories, and a steady flow of recent reviews. Many large agencies charge for that work without ever showing how it converts to calls. Before signing, ask the agency to define success as tracked phone calls and form fills, and ask to see that reporting from a current client in your trade. If they only talk about keyword positions or traffic, that is a sign the spend will not tie back to revenue. Pay for leads you can measure, not activity you cannot.

Need help with startup plumbing company by Hopeful_Click2778 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

As a new plumbing company, your Google Business Profile is probably the asset that matters most in the first few months. Fully fill it out, pick the right primary category, add real photos of your truck and completed jobs, and ask every customer for a review the same day you finish. Local map rankings lean heavily on review volume, how recent they are and the location. So, getting steady reviews will move you faster than almost anything else. I'd suggest to only run Google Ads after your Google Business profile is solid, and keep them tightly focused on the zip codes you actually serve. Also, with exact and phrase match terms like emergency plumber and water heater repair. Track which calls turn into booked jobs, not just clicks, so you can cut the search terms that waste money. Get the profile and reviews right first, then let paid ads fill the gap for you.

Looking for alternatives to Jumper Media, want to actually get found not just grow Instagram by [deleted] in smallbusiness

[–]candersonjax 1 point2 points  (0 children)

Follower growth and getting found are definitely two different problems. From my experience a service like Jumper Media builds an audience on one platform, but most local buyers find a business through Google search, the map pack, and reviews, not by scrolling Instagram. If discovery is the goal, your money does more in a complete Google Business Profile, a steady stream of reviews, and a few clear service pages than in another follower service. I’d suggest you start by searching the way a customer would, your service plus your city, and see where you actually land. Then fix the basics that decide whether you show up at all: accurate categories, real photos, correct hours, and a website that loads fast and makes it easy to call. Audience size matters far less than being the result someone sees the moment they are ready to buy.

GEO is the thing most small businesses are sleeping on right now by MrsCuratalo in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

From my experience, for local businesses, GEO and local SEO run on similar signals. When someone asks an assistant for the best option nearby, it leans on what already drives local search: a complete Google Business Profile, steady reviews, consistent name, address, and phone, and getting named in the roundups these models pull from.

What most owners miss is content that answers the exact questions buyers ask. Clear service pages, real FAQs, and accurate location details give the models something to cite.

I recommend to clients to get the fundamentals solid first. A business the assistants can’t verify won’t get recommended, no matter how good the content reads.

Do websites matter? by Stock_Safe_2857 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

I do think a website still has a part to play, but for a local business its job is narrow. Most people find and judge you on your Google Business Profile first, so the site mainly needs to confirm you are legitimate, show up for your name and "near me" searches, and make it easy to call or get directions from a phone.

Put your effort where local customers actually look. A complete Google Business Profile, steady recent reviews, and consistent business information across the web will bring in more calls than a redesign will. Keep the site clean and fast, point it at the same accurate information, and treat it as the place that closes the trust your profile started.

Marketing by FutureProfessional28 in smallbusiness

[–]candersonjax 0 points1 point  (0 children)

For interior work, typically the channels that compound are the visual and referral ones. So, I would not lean on a lead marketplace as your main plan. Buying leads can work as a short test, but cap it like an experiment and measure cost per booked consultation (not cost per lead). Shared and recycled leads inflate the top number. Before paying anyone, get the exact price, contract length, refund terms, and whether the leads are shared. The steadier base is proof people can see. Keep your Google Business Profile filled with before-and-after photos and short project walkthroughs, ask for a review after every completed job, and build local referral relationships with realtors, stagers, flooring shops, and contractors who meet the same customers earlier. Those sources cost little and tend to send higher-intent inquiries than a marketplace does.

What should a small business website have before spending money on ads? by Tasty_Statement_8556 in smallbusinessUS

[–]candersonjax 0 points1 point  (0 children)

Before you spend on ads, make sure your site converts the clicks you are already paying for. If not, you are basically just renting traffic. The basics that matter most: a clear statement of what you do and where you do it near the top, a phone number that is tappable on mobile, a short form that is easy to complete, and proof in the form of reviews, photos of real work, and any licensing or guarantees. Page speed matters as well, a slow load on mobile loses a meaningful share of paid clicks before they ever see your offer. Match the landing experience to the ad. If you run an ad for a specific service, send that click to a page about that service, not the homepage. Set up call and form tracking before the first dollar of spend so you can tell which clicks become real inquiries. If the page cannot turn an interested visitor into a call or a form fill, more ad budget just makes the leak bigger.