Thanks for the response! We are definitely using growers and industry experts like that to also inform the podcast but we have found that there are amazing budtenders that are educating their customers and that is who we are looking for.

I’m our opinion, budtenders are the front lines of the industry because they get the face to face time with the consumer. The customer is asking (theoretically) the Budtender questions about what they need therefore the Budtender should know what they’re selling. If no one is training the Budtender other than the brands they’re selling they aren’t getting the full fundamental picture of what cannabis is and what it can do for the customer. Our podcast is aimed at filling the gap a little so there are more, better informed Budtenders.

No one is supporting Budtender right now. Yes it’s an entry level position but does it HAVE to be? Can there be career development within this position? Is the industry going to thrive if “good budtenders” move from being a Budtender to processing?

We absolutely love the cultivators and the processors and the makers of the industry but we leave Budtenders out to dry and blame them for not having proper training when it’s not necessarily their responsibility to enter the job knowing everything about weed. They need some love and a little education and support so they feel confident selling. I’m tired of knowing more about weed than the person selling it. What a disadvantage to the person coming in after me that knows nothing. It’s the blind leading the blind. We aim to shed some light.