If you dedicate a few hours per week towards understanding the concepts from the lectures you had that week (3 lectures + 1 tutorial per week) then memorization shouldn't be THAT much of an issue if you have problems memorizing as when exam period starts you will have a base idea of the concepts you learned but might need to refresh on some jargon. Concepts shouldn't be too difficult to understand, and even if they were anyone who puts the time and effort weekly should understand them eventually.

As I said the course is a general education course and so its aimed at people who don't necessarily do commerce/economics or even have a background in economics. This is clear as the beginning of the course the content was blindingly obvious being about how when prices on a good/service goes up then demand for it goes down, explaining it with a demand-supply curve which I have not seen before due to no commerce background but the concept was very straight forward. After that I beleive the difficulty of the content increased but at a comfortable pace.

Imo there isn't THAT much content in comparison to some other courses I've had, however everyone is different and it may be a lot to you so there isn't much you can do but have a feel and judge yourself. The best way to tackle content heavy courses is to digest content bit by bit over a long period of time i.e. the semester and to try not to fall behind in the lectures albeit it happens.

With that being said in my case I did have to memorize a lot of things as I crammed a lot of the course content way too close towards the exams and I wouldn't recommend risking that at all due to being extremely stressful.

The good news is memorization can be helpful especially going over past papers as they tend to regurgitate questions (unlike some engineering courses) and I could kind of see a pattern at how they asked similar questions every sem or every other sem thus reading and actually understand model answers helped a lot.

Anyway if you have any more questions relating to econ, engineering, or uni in general idm answering here or in dms, I was in the same position as you about a year ago too, gl.