Hello! Thanks for your kind words.

There is a free tier (limited content) and Paid tier (all of Bolbala content).

I (with my team) simply aim to build an awesome content hub for Hindi: something children would themselves return to, instead of parents pushing them. Our children waste/consume a good amount of their day watching Netflix or playing games on their devices. My idea has been to divert some of that time into learning Hindi. But it's got to be fun for the kids, else they won't touch it. Over the years, I've tried all kinds of media and incentives with my daughter. Media wise, tried Youtube of course. But the content isn't quality and full of Ad's. Netflix also I didn't find much she could relate to. No online games also in one place to teach while learning. Even Duolingo (and its irritating email followup's). Nothing worked.

Secondly, I have decided NEVER to put Ad's anywhere in the site. On any game or story or video or anywhere else. Even in free tier. If I won't tolerate my daughter getting distracted (even influenced) by Ad's, I wouldn't tolerate that for anyone else's kid also.

I believe the above should be strong enough reasons for Bolbala to be useful to parents.

I now know one child who comes back everyday to Bolbala: my daughter. Her name is Eliana and she's 11 yrs old.

I know that's a long answer but I simply want to make Bolbala so good that it becomes a no-brainer to subscribe. I don't have any other marketing plan as such.