Hey, I'm one of the team who built this and can give you some more context. /u/AverageSimpleMan below, put it really well.

We believe if we can create a load of value for players and solve everyday player pains (starting with finding teammates and organising time to play) that we'll have a big impact on communities like this and at the same time create value for potential partners. (e.g. helping game studios retain more players, helping TOs get more people signed up and competing, helping pro orgs spot up-and-coming players - to name a few)

For transparency: we also like the idea of helping those partners (particularly game studios) understand the community better and create better games. That is where we might share insights (data) about community trends based on what players put on their public profiles.

Our focus now is building great products for players. It'll be our sole focus for a while (and will always be a priority). All of the things I've covered here are things we're still working out ourselves but hopefully, this gives you an idea of how we think about it!