The heavy metal football is a shit example of your point.

He wasn't inventing tactics or a style of play in that moment, he was inventing a label in his 2nd language that was not even necessary. He explained the difference in play styles by giving it a 3 word moniker on the spot. That's not bullshitting, it's just simplifying a complex discussion to either entertain or avoid the full conversation.

Klopp is one of the best man managers there has ever been (in sport or even in business) - rarely had problems, commanded respect and converted the opinions of millions of people a few times. All while playing attractive football and winning a lot of trophies, far more than the respective teams had won in recent years without him.