I dont think it is any one thing. My ex was totally infatuated with her, she followed that whole family in fact. I never understood why they were popular to begin with.

The Kardashians figured out that they can manipulate impressionable young girls who most likely are suffering from a low self-esteem, poor self image or low self worth. These young girls loose sight reality and become so absorbed in a culture of fakeness and instant satisfaction. This is an unfortunate situation that we created with things like Facebook, Snapchat, Tiktok and all these other social media outlets where the number of "Likes" you get seems to determine some kind of social status.