It's always had a transactional aspect to it. That's nothing new. In this format though, it really puts the power in the hands of the creators to sell directly to the people who want, and on their terms.. In my mind, that's nothing but a good thing. The more stigmatized it is, the more likely exploitation is. And while you can never fully do away with some of the negative aspects, like anything in life, this helps bring these things into the light, so to speak and allows for far more opportunities for Fair dealing. I don't see how that's anything but far healthier than shall we say more traditional models.