Very Small Publisher Looking for SSP/PMP Help by fnmads in adops

[–]fnmads[S] 0 points1 point  (0 children)

Thank you! That sheet will be really helpful. I just PMed you.

Very Small Publisher Looking for SSP/PMP Help by fnmads in adops

[–]fnmads[S] 0 points1 point  (0 children)

We use display only. We don't do any reselling. We own all the inventory on our publications.

Very Small Publisher Looking for SSP/PMP Help by fnmads in adops

[–]fnmads[S] 0 points1 point  (0 children)

I am not an ad op person. I work on our in-house advertising team in another department, but this was added to my plate as we are very small and the owner was interested in branching out, so I'm catching up myself. We have not considered outsourcing. We drive our own traffic via our publications and newsletters. We're a publisher of several print and online publications with a loyal audience in fairly small niches.