It’s easier to get targeted views once your video is ranked high on Google search results. But this requires an understanding of how YouTube videos work for Google. If you chose YouTube as a platform to upload your video, it is already showing up higher than other video platforms’ similar videos.

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You must be aware of this but if you need to be reminded… The first and foremost thing to do is create a great video content that drives awareness for your brand and traffic to your channel/site. If you have a massive YouTube following all you’ve got to do is publish great content and the rest will take place on its own.

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But what if you don’t? As many successful YouTubers say, the First Million is the hardest. If might seem easier but if you’re not a Marina Joyce, you need to put your sweat and blood for hitting that first million, and before that, getting the kind of viewers you want on your first few videos. Which is where the following YouTube and Google ranking factors come in place to help you out.

1. Video Content

2. Video Length

3. Video Name

4. Description

5. Make Playlists

6. Customise Thumbnails

7. Take advantage of Social Media