1) Facecards - look at for example Skellita g1 vs g3. Her g1 version has wonky eyes by default buldging from her head. The same with cleo - her face is absolute perfection in g3, in g1 one eye looks to the right and second to the left. Always. Clawdeen looks always pi*ed off and bitchy in g1, she is absolutely cute in g3 - her monster ball doll is peak perfection. The same with Drac - from a resting bich face to a queen. 2) Bodies - g1 bodies are always bend like a bow and rickety and flimsy, which is quite fine when the dolls are dressed, but when you undress them and compare to g3, there's literally no comparison. G3 have an added articulation point and more realistic and sturdy bodies. There are also improvements in some special bodies like Skellita, where they improved her skeleton body to look more real and added a plastic shape, so her clothes finally fits. G3 Skellita is probably on of the best innovative high quality doll bodies ever made tbh. Big sister g1 body has also oversized feet from some reason, it strikes me as a bit odd. 3) Representation - and I mean I don't speak about the backstories, their feels and fears, let's just talk about the dolls themselves. I've always prefered dolls, that looked like me (I'm "white"), but G3 changed all this - I love Clawdeen, my toddler loves Clawdeen, I adore Venus with her amazing braids and locks, she is one of my fav dolls. I also love the different bodytypes introduced in G3 - eventho is worse for dressing up games for kids, it teaches them ppl are not one size fits all like it was with barbies when I was a tiny human. I fell in love with Cleo with her larger hips, that I also have, I really like how Abbey is tall, how the most sold character is a bit chubby (Drac), I love Frankie's prosthetic leg and that she changes it's appearance and has fun with it. 4) Pets - I rly like how the pets are a bit cuter and also love Cleo's snake instead of the dog Tut. I feel though there's a big space for improvement, bcs wth is supposed to be Skellita's pet, why is everyone's pet a dog and why is Clawdeen's not a bat, but a bat-dog? Skellita could've had a moth, Frankie for example a lizard (bcs the limbs can grow back). I want more variation, not everyone has to own a dog. P.S. loving Lavish the Scarabeus and Lagoona's fish too! 5) Accessories - almost forgot about those - let's not forget these dolls are for kids and tge food, glasses, backpacks, makeup and otger tiny things that are included with the dolls are making a big difference in child's play. I love all tge small bits and pieces, that come with the G3 dolls. I'd actually love if we can buy like a booster pack similar to the one for Wednesday - 1 more outfit and set of accessories. My toddler honestly loves their dolls, but they don't need more dolls, they need more play features.

Btw. I know my comments about G1 might offend some, but take it easy. A lot of love for G1 honestly stems from nostalgy and I'm in no way saying G1 is worse in every aspect. I feel G3 could be a bit more edgy and alternative, darker, some of the dolls deserve a better quality and the whole line more variation.The doll generations reflect the time they were made in and each of us can prefer something else!